The platform hosting your email campaigns should have an open rate metric. For instance, in HubSpot, you’d click on the specific email to open the performance tab and see your open rate. Here’s a formula to calculate the metric yourself: Emails opened / (Emails sent - Bounces) x 100...
Email open rate refers to the percentage of email recipients who opened a particular email message, out of the total number of recipients who received the email. It is a metric used to measure the effectiveness of email campaigns and the engagement of the target audience. Email open rates are...
Email open rate is a performance metric that indicatesthe percentage of email recipients that opened your email. To calculate open rates, you need to divide the number of email opens by the number of delivered emails and multiply that ratio by 100. It’s one of the most important metrics us...
The email open rate is of great concern to EDM marketers as well as one of the most crucial metrics for evaluating the effectiveness of their marketing. When an email is delivered, we care more about the follow-up conversion, which is the ultimate goal of email marketing. Ideally, recipients...
1.How to increase your email open rates 2.Email marketing best practices and tips 3.Guide to email marketing KPIs and metrics How to calculate the click rate? To calculate the email click-through rate, you need to take the number of people that clicked on a link in your message, divide...
I’ll give you super-simple changes you can start making right now to boost your open rates for good. What’s Considered A Good Open Rate How To Calculate Your Open Rate 11 Reasons Your Open Rates Aren’t As High As They Could Be You’re Not Whitelisted Your Email Addresses Are Low...
11 Email Marketing Mistakes and How to Avoid Them Hard vs. Soft Email Bounces: What They Are and How to Avoid Them 7 Email Marketing Metrics You Should Track A Small Business Guide to Sending Effective Marketing Emails In partnership with,presents the b. newsletter: ...
To calculate the conversion rate: For eCommerce, an email conversion rate ofabove 2%is generally considered good. If you’re struggling with a low conversion rate, the issue could either be from your email copy or landing page content. ...
Revenue per email deployed.This metric will help you to understand the point in which sending more emails doesn’t produce more revenue. To calculate, simply take the revenue from an email deployment and divide by how many recipients received it. Be careful of special occasions — such as holi...
Back to feedShare this article: 8 Reasons Why Your Email Deliverability Is Low Miguel NogueiraOctober 26, 2022 • 6 min read Join the world's largest companies that rely on Emailable to protect their sender reputation Get Started Free ...