FC:My advice to any CMO—particularly to someone who might be a first-time CMO—is you have to first and foremost build an authentic and deep relationship with both the CEO and CFO. In order to do that, you cannot speak in the language of marketers only. You have to speak in the la...
creative marketerideascreativedecisionresponsibilitystrategymessagingmediaSummary This chapter emphasizes that the fact that even if there are rules, in a changing world they do not last long. People need to be open minded, to challenge conventional thinking and be brave. No one buys from a dull ...
But if you’re not actually a marketer yourself, it’s difficult to assess from a resume and interview if a candidate truly has what it takes to bring scalable efficiency to your sales process. Below are the hiring steps I use for my clients so they can bring greatness to their marketing...
Now, if you’re still starting out as a telemarketer here are some tips that might prove useful: 1. Planning. This is the first phase in becoming a successful telemarketer; research is the key role in the planning phase. You need to research intently about the product that you are sel...
So you want to become a better marketer? In this blog, I’ll give you four techniques you can use to help you improve your marketing skills. Thetipswill range from actionable advice to mindset adjustments. No matter what discipline of marketing you fall in to, these tips will help your ...
1. Choose a Niche Every affiliate marketer has a niche in which they try to influence their audience. But if you’re too greedy and try to speak to too many niches, you could risk overextending and making your efforts ineffective.
However, the average monthly income for an affiliate marketer with less than one year of experience is only $636.So, don’t expect to be successful right away. Affiliate marketing takes time. If you’re just starting out, your checks might look more like this for a while:You...
Empathy.If empathy is your strength, then you have a great base for becoming a career coach. For career coaches, there are also a bunch of skills strictly related to career development that are absolutely essential, including a deeper understanding of concepts like: ...
In the following video, I talk about the tips we’ve learned over years to not just find a writer, but find a great marketer, too. And although it’s specific to content marketing, the same tips can apply to other job fields as well. ...
These should be products that relate to your brand or content. Think branded resistance bands for fitness influencers. If you’re crafty, you might enjoy making your own merch, such as by silkscreening t-shirts with your designs. 4. Affiliate marketing An affiliate marketer is a creator or ...