Because a good marketer knows that customer feedback is critical to an effective marketing campaign. 7. Anchor Anchor is a podcasting tool for beginners. It's free, allows you to record and store unlimited episodes, and you can easily upload to any third-party platform. This is far from ...
The platform works well for sectors that rely heavily on visual appeal—like fashion, beauty, travel, food, and lifestyle. And Instagram is particularly good for reaching younger audiences. Here are some tips for success: Create a business profile: This unlocks analytics, ads, and shopping featu...
As a marketer and content creator who makes content ranging from podcasts to blogs to videos, I‘m often fielding questions about what content creation is and why it’s so integral to marketing. Content creation is what happens behind the scenes. It‘s how Google can offer the perfect answer...
A marketer at a manufacturing firm who becomes a marketer in a tech company has switched industries. An analyst in a financial services company who becomes a machine learning engineer in a tech company has switched both roles and industries. If you’re looking for your first job in AI, you...
Let’s be honest – being a marketer in the digital era can be equally exciting, as nerve-wracking. It brings to mind the Paul McCartney classic – you either “win or lose” or “sink or swim”. On the one hand, with thousands of clients and leads just a couple of swipes and cl...
On this episode of Shopify Masters, you'll learn from two entrepreneurs who have figured out how to generate early success on Amazon.
Jennifer Dublino is a small business owner and skilled strategic marketer who specializes in designing campaigns for sales conversion. For more than 30 years, she has helped businesses with market research and planning, budgeting for marketing initiatives, lead generation and more. Over the years, sh...
As a marketer, you have a big job. You’re trying to increase audience engagement while also capturing leads, increasing user retention, and connecting with customers. With so many options for software and apps, figuring out the most effective way to reach your goals and your audiences can b...
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This is also the route to go if you want to get to your goal as quickly as possible – otherwise, you’ll have to wait a while for your content to rank or your audience to grow before the results come. 3) Email Marketer As an email marketer, you will grow an email list around yo...