The understanding of consumer behavior has become the most challenging concept in marketing in India. The attitude of Indian consumers has undergone a major transformation over the last few years. The Indian consumer today wants to lead a life full of luxury and comfor...
Malted Food Drinks in India- a study on Consumer BehaviorIn this paper an attempt has been made to understand the consumer behavior in relation to Malted Food Drinks (MFD) in India. Health drinks are the latest fad in the food business worldwide and this trend is fast catching up in the...
Gen Z and millennial are leading in new shopping behavior, with value being the top reason and sustainability as an emerging factor. Overall consumers are observing a general price increase and dual behaviors of splurge and scrimp are observed in certain categories. Alt...
The literature search was done in Google Scholar, IDEAS/RePEc and AgEcon databases. The search was carried out with various combinations of keywords like food loss, food waste, food prices, COVID-19, coronavirus, lockdown, consumption behavior, market access and consumption expenditure. We also ...
It lays a robust foundation for informed decision-making and policy formulation in the context of sustainable and eco-friendly transportation solutions within India. 展开 关键词: Surveys Data analysis Consumer behavior Sensitivity Soft sensors Transportation Electric vehicles ...
Learn the 12 biggest consumer behavior trends in 2025 to improve your marketing and make more sales.
Consumer, Ethics and Market in India the research outlines the consumer responses to unethical advertising where a clear distinction has been made between different sections of respondents. be... S Jindal 被引量: 0发表: 2017年 Styles, Affecting the Consumer Buying Behavior in the Men's Casual ...
Consumer Behavior towards Mobile Phone Service Provider – An Empirical Research on Mobile Number Portability in India India is a developing economy and we are moving ahead compared to other similar economies in rapid speed. Communication is the key to growth and a mobile-phone is an essential par...
Consumer Behavior: The Five Step Decision Process, Problem Solving, and Decision Making - Consumer Behavior Terms and Concepts Understanding Consumer Behavior: Reference Groups, Shopping, and Decision Making - Prof. J Consumer Behavior and Decision Making: An In-depth Analysis - Prof. Thomas Myers...
changes in business climate and future spending behavior are being projected. The CCI plays an important role for investors, retailers, and manufacturers in their decision-making processes. However, measurement of consumer confidence varies strongly from country to country. As consumers need time to re...