Top 6 Brand Voice Examples for 2024 Let’s break down the brand voice and tone guidelines for six leading brands to help you hit the ground running. 1. Asana Asana’s brand voice is professional and inspirational. It perfectly aligns with their target audience: professionals looking to enhance...
Together, these elements will create your brand identity and echo your brand’s voice across all channels. Defining your own unique brand guidelines can seem like a daunting task. Fortunately, many popular brands have shared their own style guides and visual examples with the public to learn ...
The Luminary sounds bold, inspiring and authentic, which leads us to our next step: Audit your current voice. 2. Audit your current tone and voice Take a look (and listen) at your current brand voice by grabbing examples from all your communication channels. This will give you an overview...
According to Starbucks’ current brand guidelines, they describe their brand voice to be “functional” and “expressive.” The functionality can be found in the way they direct customers to buy their products and their expressiveness is seen in the fun ways they describe their drinks. For examp...
Brand Voice Examples Before you start crafting your unique voice, turn to role models who have perfected their tone. Here are five examples to get you started. You can see other distinct brand voices in the video below. 1.Spotify Whether you're watching a T...
What Is Brand Voice and How To Create One for Your Business (2024) Your brand voice sets you apart from the competition. Read our guide to defining your brand voice, with inspiring examples from brands with distinct voices.On this page What is brand voice? Why brand voice matters 9 ways ...
Define your voice Set image guidelines And more! Download for freeLearn more Style Guide Examples Medium Walmart Asana Skype Barre & Soul Spotify Starbucks Paris 2024 Urban Outfitters Love to Ride Barbican I Love New York TikTok University of the Arts Helsinki ...
Based on your brand voice, set guidelines regarding how to use the elements of your brand identity—like your logo, color palette, and fonts. Maybe you already have these assets and just need to nail down usage guidelines, like how much space to leave around your logo. If you haven’t ...
Make your brand voice rise above the noise to help customers relate to and remember you. Find out how here
Outline what your voice is and what it isn’t, but be much more specific than you were in Step 4. Use concrete examples, such as “We love dad jokes, but we never make puns,” so that any content creators you may bring on board don’t have to wonder what kind of “funny” is ...