This is a question that we frequently get asked by our clients. It seems like an important one; if you have just surveyed many of your customers to measure NPS you need to know what this number really means. However the answer to this question is not straight-forward and can depend on ...
We’ll show you how the NPS is determined and answer the long-held question, “What is a good Net Promoter Score?” so that you can easily contextualize your rating. What is a good NPS score? ...
What is a good NPS? Any NPS score above 0 is "good". It means that your audience is more loyal than not. Anything above 20 is considered "favourable". Bain & Co, the source of the NPS system, suggests that above 50 is excellent, and above 80 is world class. However, these are o...
Here’s a little trick companies are rarely aware of that can help them understand whether their NPS is good or not: Is it growing?It is important to highlight the fact that too many companies treat NPS as a “vanity metric”— focusing on the number, rather than reflecting on the story...
Get our free Net Promoter Score template Instant dowload Related resources Customer Satisfaction CSAT vs NPS 10 min read NPS Improving your Net Promoter Score (NPS) 11 min read NPS What is a good Net Promoter Score? 10 min read NPS The NPS Question 9 min read SEE MORE...
This said, even if the bar is set low, a negative NPS is a sign that a business has some serious work to do to improve the situation, reduce the number of unhappy customers, and generate more promoters. How to run surveys and collect NPS feedback ...
NPS, Net Promoter Score, is a standard metric for calculating customer satisfaction and how highly existing customers would recommend your offering. So, what is a good Net Promoter Score for your business? Many businesses aren't sure how to use their NPS score to their advantage — or even ...
In general, any positive number is considered “good”—a positive NPS indicates that the number of customers likely to refer your business to others exceeds the number of customers unlikely to refer your business. Because scores vary considerably by industry, however, many companies consultindustry...
To understand if your NPS score is good or bad? If it is 73, it is surely a good number. But what if your NPS score is 28? Is it bad? Not necessarily! But wait, before we explore what is a good NPS score, let’s first explore the two ways of approaching a good NPS score. ...
In some industries, it’s not possible to keep everyone happy. For example, Finance and Healthcare industries are used to dealing with customers with varied results. If the results of a customer’s situation are negative – like a loan has been denied – it’s unlikely a customer is going...