The description suggests that the soap performs its function (to clean) in a way that’s specifically suited to its target customer (men looking for a natural yet heavy-duty bathroom product). When writing product descriptions, consider the benefits of each product feature. How can your product...
In one of our earlier examples, Chico’s product description clearly reflects a more modern, mature tone, while Hot Topic’s playful product copy embodies its youthful brand. Had the two retailers reversed their approaches, their descriptions would have come across as jarring and unnatural. To av...
The description suggests that the soap performs its function (to clean) in a way that’s specifically suited to its target customer (men looking for a natural yet heavy-duty bathroom product). When writing product descriptions, consider the benefits of each product feature. How can your produc...
Obviously,I must preface the product description examples below with the fact that they’ve been written for a very general and non-specific course and follow the templates almost exactly. The truth is that you shouldn’t need a template to follow word-for-word, even though these are great ...
A product description is more than just an explanation of the item. It is also a chance to sell the product to a potential customer. Think ofproduct description writingas if you were a sales associate in a store. If a customer asked about a product, you would describe it but also high...
Writing a product description is an ongoing process because you will keep making changes as you go along. It is, however, vital that you measure the outcome of whatever you put out. It may require that you try out different versions of the product descriptors to see which has the most imp...
Besides product description writing, Asphalte also has some great examples of lead generation campaigns. Learn how this clothing brand grows its list of email subscribers with product surveys: 💡Asphalte case study 4. Add some humor Humor is an effective way to write creative product descriptions ...
If you want a product description that blends formal and informal writing, you can go with this one. Like other product description examples, it uses bullet points. Some bullet points highlight the benefits of the t-shirt, while others emphasize the features and further technical details. ...
Strong product description examples Understanding the theory of writing great product descriptions is different from writing descriptions that sell. Here are three examples of actual, excellent product descriptions and why they work. Madewell The words “Best Seller” above the product’s name not only...
Finding a great writer requires patience. You can use sites likeProBlogger,Fiverr, orGuruto find quality product description writers. Look at a writer’s reviews, previous work, and who they’ve worked for in the past to determine the quality of their product description writing. ...