就在几个月前,百事刚刚更新了它的slogan,将沿用多年的「Live For Now」改为了「For the love of it」! Pepsi has unveiled a global marketing platform and tagline for the new year, revealingthat‘For the Love Of It’will rep...
Nike’s slogan for its golden anniversary is succinct and aspirational: “Never Done.” In this regard, it is similar to the brand’s most famous tagline, “Just Do It.” John McEnroe recalls a Nike executive trying out that iconic phrase on him more than 30 years ago. “It’s horrible...
Tagline/ Slogan Just do it USP Nike shoes that are made for professional athletes across sports worldwide Nike STP Segmentation Sports enthusiasts Target Market Men, women and children from urban upper-middle and upper class Positioning Nike offers high quality sports products at a high...
The Nike logo launched Carolyn Davidson’s career. Although the emblem has changed slightly over the years, the central Nike swoosh has remained consistent throughout the decades. Nike has frequently experimented with adding the word Nike to the logo, alongwith the tagline “Just do it”. For ...
Learning #1: Create a Compelling Tagline Created in 1988, Nike’s timeless slogan — “Just Do It.”— won second place in Ad Age’s ranking of thetop ad slogans of the 20th century. Nearly forty years later, the iconic phrase continues to resonate with just about everyone. ...
The Swoosh isn't the only successful piece of Nike branding, either. Earlier this year its tagline, 'just do it', was voted the most memorable brand slogan. So clearly Nike knows how to make a lasting impression with customers. Get the Creative Bloq Newsletter Daily design news, reviews, ...
At first, he recalled, Nike hated the idea, but he won them round and the slogan appeared at the end of an advert featuring 80-year-old runner Walt Stack. It is now one of the most famous slogans in the world, described by Campaign magazine as “arguably the best tagline of the 20th...
The slogan, together with Nike's "Swoosh" logo, helped propel the sportswear brand into a global giant, overtaking then-rival Reebok, and is still in use almost three decades after it was coined. Campaign magazine described it as "arguably the best tagline of the 20th century,"...
The Nike emblem is one of the most iconic and popular logos in history. The swoosh is so famous that most of the company’s recent ads omit the Nike name altogether and use just the logo, often alongside their tagline “Just Do It.” ...
【题目】Nike's "Just do it" slogan is undoubtedly a killer line-an d now it's been reveal e d that th e inspiration for it cam e from an actual kil er T h e phrase, first us e d in a Nik e advertis ement in 1988, was brought to th e firm by ad vertising executiv e ...