Structured snippets are highlighted aspects of a product(s) or service(s). In this case, structure snippets are useful as sneak peeks to the store product lines. For an online store, it’s best to select the option “types” and make it visible for the whole campaign. This way, when a...
While there are other options for running PPC campaigns, Google Ads is the best platform for reaching the most leads. Learn how to set it up!
Let’s look at how you can connect GTM with GA4 and Google Ads. Set Up Google Analytics 4 using Google Tag Manager Go to your GTM account and click “Add a new tag.” Click anywhere in the “Tag Configuration” space to choose a tag. Select “Google Analytics” > “Google Analytics:...
Ads can appear at the top of SERPs as soon as your campaign begins. You have more opportunities to reach potential customers with hyper-specific demographic targeting. Plus, it’s much easier and faster to measure results from a paid ad than to track a blog post’s performance. On the ot...
Below I’ll take you through the different Goal types you can set up – what each one means, why you would use it and how to set up your Goals for tracking. You’ll also learn how to view your Goal completions and conversion rate data in Google Analytics. ...
Get your FREE PPC audit from WebFX today! Submit How to select your location settings during campaign setup When you first create a new campaign, Google will ask for the locations to target. Make sure to take care of the most important location settings first before moving into the granular...
How to Get Started with Google AdWords AdWords makes it easy to start filling in the information for your first campaign, but you need to take some time to make sure you know what you’re doing first. 1. Learn the basics. Read up onPPC 101. You need to understandbest practices for wr...
AdWords has two platforms to connect you to internet users.The first is Google’s Search Network. The most common for PPC, a search campaign targets active searchers – that is, users who are looking for something, whether that’s a service or a product....
Click to learn how to optimize Performance Max campaign in Google Ads. We’ll also address the following question: what is a Performance Max campaign?
Amazon PPC campaigns allow sellers to advertise their products on the most popular ecommerce platform on the planet. Learn how to set up your campaign, expert tips to thrive, and mistakes to avoid. Amazon advertising has been growing ata faster rate than Google Ads or Meta Ads—reaching $49...