How to Pitch Like a JournalistMark Macias
you’ll want to deliver them something exceptionally valuable, with a promise of delivering more after they sign-up. Distribution should focus on getting published in places where your target audience currently hangs out. Thought pieces, how-to’s, and studies are useful in this situation...
There are a few simple ways to optimize your press release to make it even moreappealingto a journalist. As always, be sure it has acompelling title and is descriptive enoughthat it gets your point across while sparking curiosity. You want whoever's scanning the titles to stop and want mor...
A crime reporter usually visits the police station to pitch top crime stories. He or she takes bytes of police officials, eyewitnesses, victim, convict and their relatives. Business Reporter: A business reporter covers stories on the various aspects of the business and financial market. He or ...
Notice how the pitch is very similar to what is in the final game pitch to the public and journalists. It needs to have context. “Fishing with Machine Guns” for Ridiculous Fishing, A Math Puzzler About Slicing Sheep in Half for Divide By Sheep. Make sure to practice this in front...
A concise pitch is a must, but in that brief one- to two-paragraph explanation of why you are contacting us, one of the most critical things a journalist wants to know is, why, specifically, is your story relevant? “Show me how it fits in a trend or what’s going on right now,...
How to pitch an exclusive Do your research.Make sure you pitch to a journalist who actually covers your industry and can do your news justice. Look for similar stories that have handled the topic the way you want your exclusive covered and make a list of potential journalists to contact. ...
Christopher Lyndon, a formerNew York TimesandNPRjournalist, was one of thefirst pioneers of podcasting.In fact, he was the first voice recorded to an MP3 file and released on an RSS feed. In the sameGuardianarticle, Lyndon is quoted as saying, “It’s an experiment, really…Everything is...
A media pitch is an attempt to get a journalist or editor interested in your news so that they decide to cover it, resulting in media coverage. Almost always, a media pitch is done by email, but it’s also possible to do it via social platforms, telephone, or traditional mail. ...
capture the attention of tech and business reporters but also effectively convey the importance and relevance of your story. Remember, a well-crafted pitch is an invitation to a conversation, not just a sales pitch. Make it engaging, informative, and respectful of the journalist’s time and ...