Your marketing strategy should not only focus on how to bring in new clients, but also on how to maintain a positive relationship with each client throughout their buying or selling process. As a result, we always recommend that realtors provide gifts to their clients at the end of their s...
Stop thinking of your services as in-person only.Let your members choosehow and where they want to train with you. (Hello, we’re in the decade of digital fitness, and it’s time to cash in on that!) For every service you offer in person, provide an online equivalent. Once y...
For lawyers, this is an easy way to help bring in new clients, not just by doing a good job with past cases and clients. But, lawyers shouldn’t just rely on people posting praise about their law firm on social media sites; they should also be actively marketing and ...
Not literally, of course. But Idolook for ways to create a sensory experience for my clients — before, during and after the sale. And even though most of what I sell isn’t tangible (coaching services are a long way from Heirloom tomatoes), I can bridge some of those gaps by looking...
For instance, if you write a post, share it on LinkedIn. Promote your offering on multiple platforms, and let your clients know that if they bring someone new, they will be rewarded for it. Use your professional contacts to maximize your reach and brand visibility. Participate in group discu...
spin off into new iterations. They’re curious enough to always be improving. If you can begin training clients to think this way from your very first project meeting, innovation will always stay high on the agenda. Plus, pitching new ideas will be much less of an uphill battle in the fu...
Because among millions of pages present on the internet, the search engine wants to show only those pages that fulfill the context of an entered query. And who doesn’t want their webpage in the first result? So, customer intent is key to bringing more customers and revenue to your websit...
“No, I want to bring something new to the party!” Watch Mark Treat Clients for Low Self Esteem Among the 130+ videos inUncommon Practitioners’ TVare several clients who have come to see Mark for issues around low self esteem. You can watch how Mark’s unique and creative approach chan...
a positive reputation among customers new and old alike by shining a light on your success stories. Maybe that’s through sharing social media posts in which your customers sing your praises, or maybe it’s through curated customer case studies where you interview some of your biggest clients....
Show them your gratitude by replying with a “Thanks so much for the heads up!” or preferably, “Hey, I really appreciate you taking the time to bring this to our attention!” If they went above and beyond to help you fix something, send ahandwritten thank-you noteor perhaps even agi...