To become a digital marketer, you must be more creative and have an understanding of consumer psychology. So asking ‘Is it hard?’ doesn’t make sense, it is a blend of multiple skills which can be mastered if you have intrinsic motivation to learn marketing. Besides there are plenty of ...
This will help you improve your own product by avoiding making the same mistakes. But it’ll also help you adapt your messaging to cater to these pain points. For example, if many customers point out an issue with the speed of a product, you can draw attention to how fast your solution...
Besides the Hormozis, 67% of B2B marketers say content marketing was an effective lead generation strategy in 2023. 3. Builds Brand Awareness Content marketing expands your reach and increases your chances of being discovered by a new audience. The result? You increase your brand recognit...
In 2022, U.S. consumers returned 14.5% of purchases, costing retailers an estimated $743 billion in lost revenue, according to the NRF. An effective reverse logistics process can help companies recoup some of those losses (or at least not add to them). Reverse logistics creates value in mul...
Whatever the case, you didn’t buy it because a marketer said it was constructed of a special metal alloy. That doesn’t mean anything to you. You bought it because you understood its benefits. In your exit intent popups, focus on benefits. Why should the customer go back and give your...
Crafting an effective CV is crucial for standing out in today's competitive job market. One of the most impactful ways to enhance your CV is by including tangible achievements. Rather than simply listing your responsibilities, focus on specific accomplishments that showcase your skills and contributi...
If you're just starting out, this article could be a helpful place to begin. Take a look, and if you have any questions along the way, feel free to reach out! ;) Benefita January 02 2025 That’s awesome! Feel free to follow the tips shared in our article, and if anything comes ...
Now that you have a marketing plan, let's focus on how you can be visible to your target market. Business coaches have an online presence, so you should build one for yourself too. The truth is, you don't have to spend a fortune doing this. You can come up with an effective busine...
Keeping your ear to the ground on new trends and technologies is a smart move for any business. Sites such as Statista, Marketing Charts, AdWeek and Emarketer are treasure troves of up-to-date data and news for marketers. And of course, there’s theSprout Insights blog. And invaluable res...
“People buy luxury brands because it signals to others, and themselves, about their status,” saysTracey Wallace, Director of Marketing at MarketerHire. “People buy facial masks [the skincare kind] because it signals to others, and themselves, that they care about their skin and self-care....