involving different ingredients, processes, and knowledge to make. It would also attract many of the same, but also different customers as its potato chips line. Pretzels, however, would not be in the same product line or family. Thus, adding pretzels expands the firm'...
Tourism-based retailers in warm areas should consider carrying Gatorade, or a similar electrolyte booster, for customers who haven’t yet adjusted to the climate. If it’s cold outside, some free tea can go a long way in prolonging customers’ shopping experience. It all comes down to going...
with 10 in each hand. They explained to me that these were friendship bracelets that they made at home. I further asked what they do with so many of them. Their answer further surprised me—they
In the Western world, the only time you'd associate food with cockroaches is health code violations. And while other cultures and countries are more open to cooking with and eating these and other little buggers, insects are probably not a food trend that will be adopted by the West anytim...
Sydney Go Sydney has been creating content for over 10 years. She has been a writer, content manager and coordinator, editor, and strategist. At Semrush, she’s a blog editor who makes sure each article is as accurate, optimized, and helpful as possible. ...
s Idea Storm – a while back, not too many people had these internal ideation systems. Used WordPress and a load of plugins to build it. We rolled it out in six weeks. Only people who’d come back off the customer-centric training could get a log-in. We were very light touch, ...
During WWII, Pepsi continued its production, supplying U.S. troops stationed around the world. After the war, the brand was already known in several countries. The company was led by Al Steele after the war. Aggressive Strategies Al Steele used to be the vice-president of Coca-Cola. He pl...
The COVID-19 slowdown has caused plenty of product shortages, like Clorox wipes, hand sanitizer, bicycles and toilet paper. The latest victim: Dr Pepper soda.