Feel free to keep this section as simple as possible. You can simply copy and paste information from the company’s LinkedIn, use a quote directly from your customer, or take a more creative storytelling approach. In the above example, HubSpot included one paragraph of description for Cru...
Gaëlle Periat, Data & BI Manager for Ubisoft Entertainment, first fell in love with data as a developer. She soon found that her passion was data storytelling. A big part of that was “crunch[ing] data to understand people.”
Brand storytelling is gaining momentum in the marketing world, and with good reason. Stories are scientifically proven to get a person’s attention. In fact,stories stimulate brain activity. When we read or hear plot points our neurons start firing—and not just in the part of the brain that...
For Hani Safe, Head of Portfolio Product at Wix.com, "An outstanding portfolio is all about storytelling. It’s not just a showcase of work but a narrative that weaves together a professional’s skills, creativity, and personality. Features like dynamic presets, AI setup and beautiful template...
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He said, “Showcase how your product enhances their lives while offering creative freedom for authentic storytelling.” A clear value can convince influencers to try your product or service and talk about it favorably on their channels. 5. Provide guidance, not constraints. One of Goldberg’s ...
You need to drill down to the emotional level. Decisions are almost always based on emotions and backed with logic. When customers interact with your business, they are doing so because of an emotional need or desire. They’ll use logic to spin it into a necessity. For example: buying a...
By using a combination of storytelling, animation, and visuals, explainer videos can help to establish a clear and memorable message.Additionally, explainer videos can be easily shared on social media platforms and be featured on the website, making them a cost-effective and efficient way to ...
One of the primary advantages of explainer videos is their ability to communicate information in a way that’s concise, engaging, and entertaining. By using a combination of storytelling, animation, and visuals, explainer videos can help to establish a clear and memorable message. ...
How Video Content Complements Multi-Channel Storytelling Can Multiple Channel Social Media Marketing Increase Your Brand’s Influence? Priority #7: Influencers Consumers trust recommendations from a third party more than from the brand itself. Whenever you are able to get a person, who has authority...