Facebook在正式推出了Campaign Ideas Generator网站 :https://www.facebook.com/business/m/campaign-ideas-generator- 通过各种insights、模板和建议,为我们创意、促销策略模板和相关数据。 使用方法也非常简单 - 用户只需到该网站选择自己的业务类型 及促销时期 母亲节、圣诞节等等 Facebook将根据我们的业务类型及促销...
比如,你想测试两个Audience的表现,那你的常规Campaign的CPP(单次购买费用)为1.5美金,建议的转化次数300-500次转化后可以得到可靠的测试结果,那这组测试你所需要设定的预算就是:2 x $1.5 x 300 = 900美元的Campaign Budget来完成这次的测试。 最后,在广告端的Budget部分,你也可以选择两种预算分配方式:Even Split(...
Facebook 还在 Campaign Ideas Generator 中包含了一个自然帖子包,它可以帮助广告主在不投放广告的时候也能保持业务页面的活跃度和参与度。Facebook 创建此内容是因为有机帖子是与广告主的客户保持联系的好方法,广告主可以使用它们与关注者交流,将重要更新循环到他们中。 本文来源:猎豹国际广告业务返回搜狐,查看更多...
Have an entire category of product you’d like to get eyeballs on? Here’s a Facebook campaign idea that will get a new product in front of your followers’ followers day-after-day. Running this type of giveaway as a daily (or weekly) series will create a snowball effect of awareness...
So you want to do awesome Facebook campaigns but don't have any good social media campaign ideas where to begin? Don't just create another mediocre Facebook campaign. Like Seth Godin says: “Be remarkable!”. Here you'll find 11 viral campaigns on Facebook that will inspire and give you...
•Create a series– Homage could run a collegiateseries campaign on Facebook, running a giveaway like this for all 30 of the teams they carry. That way, they can further boost engagement by appealing to ALL of their fans. •Officially announce the winner– In addition to directly respond...
PromoRepublic, a social management and content curation tool, is well-suited for any marketer who'd like to receive content suggestions and ideas tailored to their specific industry and audience on Facebook. PromoRepublic is a social media scheduler, content organizer, and graphics editor, all rol...
Customized strategies:A reputable agency won’t treat your business like just another client. They’ll invest time in understanding your unique offerings, target audience, and the overall goals you want to achieve through Facebook. This allows them to build a strategy that aligns directly with you...
10. Create a Page like lookalike audience If you see good results with people who engage with your page, create a lookalike of Page likers and target them in a new ad set or campaign. This way you can differentiate them from your actual Page likers. ...
One of the sillier Facebook contest ideas we’ve run involved taking and sharing a selfie with your horse. Fun spins on a selfie contest like this can be adapted for any brand. Take a selfie with our product. Take a selfie at our store. Take a selfie of you doing anything! You get...