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To better understand what’s new in the email marketing industry, here are 5 trends to look for in 2022: Email Marketing – 5 Τrends for 2022 When considering the future of email marketing, you may have assumed that the open rate will always be a trustworthy indicator of whether or not ...
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You can choose which email protocol to use for your email client. Since SMTP is the only outbound email protocol, there’s no other choice for you. But it will ensure safe and worry-free marketing campaigns with transactional emails. This protocol also allows simple data collection and reportin...
What is hyperpersonalization? How is it diffferent than personalization? And what does it mean for your email marketing?
In dollar figures, a business can make $42 in sales in exchange for spending $1 on email marketing. On the other hand, promotional emails should be entertaining, carefully phrased, short but informative, and mobile-view optimized to deliver positive results. ...
Email marketing is the act of sending messages to a target audience within your niche of interest. Emails sent here are aimed at advertising, soliciting donations, or sales to your enterprise. You can use MailChimp, Drip, or Snovio. Here are some top email marketing software platforms to ...
Share X Facebook LinkedIn Email Copy Link If you work in social, chances are you’ve wondered or been asked how to go viral. It makes sense that so many businesses look at viral marketing as the ticket to social media superstardom. After all, who doesn’t want to get their brand and...
02How does RCS work? 03What brands are using RCS messaging? 04Benefits and limitations of RCS messaging 05What’s in your omnichannel marketing mix? Recent articles 7 tips to create the best Valentine’s Day email marketing campaigns How omnichannel marketing can enhance your digital strategy 7...
Does PPC work? And if so, when should you use it? Here’s what you need to know to decide whether to use pay-per-click ads for your digital marketing.