Definition of the SERVQUAL Model: an empiric model by Zeithaml, Parasuraman and Berry to compare service quality performance with customer service quality needs. It is u...
调查市场趋势,尤其是服务要求。 参见: SERVQUAL[SERVQUAL法]、Customer Satisfaction Model[顾客满意度模型]和Quality Function Deployment[质量功能展开]。 制定战略。 比较、研究相关物流概念,开发适合企业的物流战略。 外包决策。 决定在物流功能上构筑自己的竞争力,还是采取物流外包; 决定完全外包,还是部分外包。 进行详...
A Marketing Strategy can be defined as the long term planning of business objectives that the company wants to achieve. For these to be achieved, it is important to choose the specific actions to consolidate the reputation of products and services or increase sales in the market. Utilizing oppor...
2.A self-regulating feedback system or mechanism:"We do not need to know in detail how the minute chemical servomechanisms of the muscles operate in order to move our arms"(Harper's). [servo(motor)+mechanism.] American Heritage® Dictionary of the English Language, Fifth Edition. Copyright...
Abstract Quality is neither a topic of recent interest nor a fashion. It is, and has always been a problem of interest, essential for a firm’s and to a nation’s competitiveness. Colbert, the famed Minister of Louis the XIV, already in 1664 stated: ...
Service marketing is involved in designing, delivering, and doing post-delivery analysis of services for optimizing reach
1.(Placename) a kingdom in SE Asia, on the Andaman Sea and the Gulf of Thailand: united as a kingdom in 1350 and became a major SE Asian power; consists chiefly of a central plain around the Chao Phraya river system, mountains rising over 2400 m (8000 ft) in the northwest, and ...
Define Servotronic. Servotronic synonyms, Servotronic pronunciation, Servotronic translation, English dictionary definition of Servotronic. n. A system that facilitates the steering of a vehicle, especially by means of hydraulic devices controlled by the