Customer Relationship Management (CRM) provides a business with a well-rounded view of its customer as well as insights into customer behavior. In today's challenging business environment, it is paramount to retain a customer as the costs of acquiring new customers are escalating. A well-...
Happiest Minds Customer Relationship Management solutions leverage techniques like predictive modelling, gathering intelligent insights through forecasting, data mining, and text mining to put the customer at the center of everything. We help our clients accelerate their CRM transformation initiatives to incr...
management客户关系管理生命周期管理客户服务经营模式决策支持决策依据市场信息营销活动基础信息CRM是以销售为中心转向以客户为中心的经营模式的变革,一般包括销售,营销,客户服务和决策支持等分系统,从而为企业的营销活动提供有效的市场信息与决策依据.CRM系统功能包括客户基础信息,市场综合分析,客户分析,项目生命周期管理和客户...
客户关系管理(Customer Relationship Management, CRM) 相关知识点: 试题来源: 解析 客户关系管理(Customer Relationship Management, CRM)系统是企业中跨部门整合的信息系统。它以外部资源―客户为中心而建立,旨在提高企业对客户的关注程度,改善企业与客户之间的关系。【答案解析】:参见教材P73。
CRM可广义理解为通过传递卓越的顾客价值和满意，来建立和维持有价值的客户关系的整个过程。包括了顾客价值和满意、顾客关系等级和工具两部分 由来及其他定义 由来 顾客关系管理的英文为Customer Relationship Management，由Brina Spengler于1999年提出。是指利用软件以及相关科技的支持，针对销售、营销、顾客服务与支持等活动...
什么是CRM (Customer Relationship Management) 英文缩写: CRM (Customer Relationship Management) 中文译名: 客户关系管理 分类: 解释: 一种先进的管理思想和技术手段,通过将人力资源、业务流程与专业技术进行有效的整合,使企业能以更低的成本、更高的效率来满足客户的需求。实际上就是一...
Customer relationship management (CRM) is database software for keeping track of all your business’s interactions and ongoing communications with your current and potential customers.
Is Your Firm Equipped for the Future of Financial Services? Understand how to easily grow your business with Salentica's CRM solutions, built for modern Financial Advisors and Asset Managers. Case Study A Day in the Life of a Research Analyst ...
CRM stands for customer relationship management and refers to the principles, practices, and guidelines that an organization follows when interacting with its customers. From the organization’s point of view, this entire relationship encompasses direct interactions with customers, such as sales and serv...