In most cases, we go to tier 3 when building a content marketing strategy, and it can make sense for you to start with either a two- or three-tier plan, following the pattern described here. If, though, you have a topic that can benefit from an even deep exploration, you could go ...
A content marketing strategy is a plan for creating and sharing content that appeals to your target audience. And helps you achieve your business goals. You might assume that creating a content marketing strategy is complex. But that doesn’t have to be the case. It just needs the right ele...
When coming up with a content marketing plan for your B2B company, the following best practices can improve your chances of success. Below are six best practices we’ve identified for a successful content marketing strategy 1. Identify your B2B content goals Start with a clear understanding of ...
Instead of contacting your sales team your prospects are consuming your content. Sales people who understand content marketing can work in conjunction with your marketing team to create content that closes deals. Public Relations The modern-day PR team must understand how the content they produce fit...
Want to create the best custom content marketing strategy? Learn how with this how-to guide for creating a successful content strategy!
A content marketing strategy is a plan for creating and sharing content that appeals to your target audience. And helps you achieve your business goals. You might assume that creating a content marketing strategy is complex. But that doesn’t have to be the case. It just needs the right ele...
5. Premium guide:Content marketing strategy guide 5. Premium guide:Persona creation templates Content marketing strategy quick guide Content marketing strategy success factors For us, these are the reasons why content marketing is central to success online. So, to be successful, you need a plan for...
Home ›Blog ›Content Marketing › How To Build an Effective Content Marketing Strategy [Content Calendar Template] View All Content MarketingContent Marketing Guide Share Article Request a demo Content marketing is essential for virtually all businesses, whether B2B or B2C. When it comes to ...
How To Create a Content Marketing Strategy No two content marketing strategies are the same — at least, they shouldn’t be. At a high level, “blogging” is a strategy, as is “video marketing.” But digging deeper into the tactics, timelines and targets of those strategies reveals that ...
How to Create a Content Marketing Strategy That Converts: A Step-By-Step Guide You know you need a content marketing strategy, but you might not know where to start. We’ve created a step-by-step guide you can follow to make sure you’re reaching as much of your audience as possible...