When you’re faced with non-performing ads, you need to ask yourself: Am I are targeting correctly, are my ads relevant, are they attracting attention or are they even being seen at all? Here are the top reasons why your Facebook ads are not performing and how you can fix them. ...
Facebook's utilisation of machine learning and artificial intelligence (AI) can often identify profitable targets more quickly and more effectively than can human campaign managers. However, there is still much that marketers may do to ensure optimal placement and delivery when it comes to their ...
Facebook has been transformed into an effective tool for businesses to promote themselves. With overfour billion users, companies are aware of the potential of reaching a vast audience and connecting with customers. One part of this transformation is usingFacebook reviews. Positive reviews are essent...
“We think the ads with text overlaid looked, well, like ads. Users saw the text or call to action, registered it as an ad, and then moved on. One of Facebook’s tips is that an ad image should not look out of place in the news feed, many users are plastering text across the ...
Remember! Data is your best friend in identifying why your ads are not converting and what to do to fix this! Now that you understand how Facebook ads conversions work, we can dive into the “whys”. 11 Reasons for Facebook ads not converting (and how to fix them) ...
So, for those of you who are trying to be very, very targeted with yourFacebook adsand reach only a select few people, this could be causing your ads to not show at all. What to do about it There are two courses of action here, and it comes down to one question: Can people out...
Why Use Facebook Messenger Ads? There are two types of Messenger Ads that can be used in a number of different ways, but the reality is that both really have many of the same benefits with a main focus on the Messenger platform, including the following: ...
efficiently deliver more targeted ads while limiting waste. Facebook has solved for the age-old view, “half the money I spend on advertising is wasted; the trouble is I don’t know which half.” It has become adept at delivering ads to users who have a high chance to engage with them...
Want to amp up the social proof on your Facebook Ads? One of the easiest ways to use social proof on your Facebook Ads is to take customer reviews or UGC and make it the bulk of your ad copy. Even though this won’t be likes and comments on the actual ad, it still shows that ...
Facebook Ads require specific offers and targeting options to be successful.You can’t just toss up a Facebook Ad and expect a 2x ROI instantly.It doesn’t work like that. Facebook Ads aren’t like other advertising channels.Here are some of the main reasons why your Facebook Ads aren...