What does it mean to buy a put option? Buying a put option means that you have the right, but are not required, to sell a security at a specified price for a set time. This is called being long a put. If the security drops in price, it is likely that the put option will increa...
A Unique Selling Proposition (USP) is a statement that concisely states what you sell, to whom you sell it, and why it’s better/different than what else is out there. It can be applied to either an individual product or an overall company. When someone reads your unique selling propositi...
If the stock price is at or above the strike price at expiration, the put is “out of the money” and expires worthless. The put seller keeps any premium received for the option.How to buy and sell put optionsBuying or selling a put option requires an investor to correctly input exactly...
In the case of a put option, the writer (i.e. the seller) is speculating that the stock will exceed expectations and the buyer is taking the chance it will underperform. This is not the same as short selling, in which an investor sells borrowed shares with the obligation to buy them ...
What is ValueSelling? Whether you’re an executive sales leader, sales manager, or sales rep, value-based sales training that utilizes the ValueSelling Framework® creates a common language for greater forecast accuracy, powerful deal reviews, and effective sales coaching. With value selling, you...
A unique selling point (USP), also called aunique selling proposition, is a marketing statement that differentiates a product orbrandfrom its competitors. A USP might boast the lowest cost, the highest quality, the most experience, the first in its product class or another trait that sets the...
The pandemic has changed the way we sell forever—organizations are forced to make drastic changes to their sales enablement programs, focusing on virtual enablement and virtual selling. Having a sales enablement program is no longer an option. It’s a must-have business imperative. When you can...
Learn the definition of upselling, see examples of upselling and cross-selling in the wild, and explore best practices for using upselling techniques to increase revenue and customer satisfaction.
Multichannel selling can help expand your customer base and reduce the risks of running a business through a single point of contact. In this post, find out what multichannel selling is, and how you can begin to implement a multichannel approach for your business. What is multichannel selling?
Chapter 3 of the book "Dynamic Practice Development" is presented. It classifies selling and examines the attributes of a good salesperson. There is a review of why selling varies for the professions and it presents key differences between selling to individuals (private clients - business-to-...