As a thumb rule, if the NPS score is less than 0, it is a cause for worry as it is a negative NPS score. And an NPS score above 0 is considered okay as it is a positive NPS score, but it still has some further categorization, let’s take a closer look. NPS of 50 or Higher...
A Net Promoter Score (also called an NPS score) is a metric used to measure how likely a customer is to recommend your business to another person. You calculate the score by asking the simple question: "On a scale of 1-10, how likely is it that you would recommend us to a friend o...
We know that the Net Promoter Score ranges from -100 to +100 and what is a “good score” can vary depending on the industry and business type. In fact, a good NPS for one company might not be good for another and vice versa. So, a “good”, “bad” or “neutral” NPS score c...
Net Promoter Scores are typically displayed as an integer instead of a percentage. If all responders are Detractors, our score is a minimum of -100; if all responders are Promoters, our score is a maximum of 100. When we have the same amount of Detractors and Promoters, the NPS is a ba...
In any NPS survey, you should be aiming to get as high a response rate as possible. Typically, companies get around 10% of their survey recipients to respond, but that’s not an excellent result. Instead, target a 60% response rate if you’re a B2B brand. Yes, it’s doable. One ...
What’s a good Net Promoter Score Based on the global NPS standards, any score above 0 would be considered “good” (50 and above being excellent while 70 and above is considered “world class”). Simply put, any positive score means that you have more promoters (advocates willin...
What is a good Net Promoter Score? Find your NPS industry benchmarks and uncover what’s a healthy NPS score for your sector and business.
Get started with our free NPS survey template Access Now Related resources NPS The NPS Question 9 min read NPS What is a Detractor 4 min read NPS Transactional vs. relational NPS®: Which should you use? 7 min read NPS How to Calculate NPS ...
The creators of the NPS, Bain & Company, say that a score above 0 is good. Above 20 is favorable, over 50 is excellent, and any score over 80 is considered world-class. Again, many businesses use their industry’s benchmark as a barometer, giving them insight into how their customer ...
An informed team is an empowered team. By ensuring that every member understands the nuances of NPS, businesses can cultivate a unified approach toward enhancing customer satisfaction and loyalty. How to Monitor Net Promoter Score in Real-time ...