1)the Elaboration Likelihood Model精细加工可能性模型 2)The Elaboration Likelihood Model of Persuasion(ELM)精细加工可能性模式 3)mechanical prpoperty可加工性能 1.To machinable glass-ceramics,the bestmechanical prpopertycorrespond to the best machinablility.机械功能微晶玻璃的最佳力学性能与最佳可加工性能所要...
The Elaboration Likelihood Model (Petty & Cacioppo, 1981; 1986) * 2. People evaluate differently at different * 2. People evaluate differently at different points along the elaboration continuum. points along the elaboration continuum. Low thinking High thinking ELABORATI ON CONTI NUUM ……….. ...
(2002). The elaboration likelihood model: Its impact on persuasion theory and research. In J.P. Dillard & M. Pfau (Eds.), The persuasion hand- book: Developments in theory and practice (pp. 155-174). Thousand Oaks, CA: Sage.Booth-Butterfield, S., & Welbourne, J. (2002). The ...
the theory incorporates the notion of elaboration likelihood, or the likelihood that message receivers are to elaborate on a message. As a result, message receivers actually move along an elaboration continuum from expending considerable effort elaborating on a message to expending no effort on elaborat...
2) the Elaboration Likelihood Model 精细加工可能性模型 3) finish processing mode 精加工模式 例句>> 4) mechanical prpoperty 可加工性能 1. To machinable glass-ceramics,the bestmechanical prpopertycorrespond to the best machinablility. 机械功能微晶玻璃的最佳力学性能与最佳可加工性能所要求的工艺参数并不...
第二节 ELM (the elaboration likelihood model)模型;;一 卷入(involve)理论; ; ;二 精细加工可能性模型(ELM); ; ? ; A.测量卷入程度语义差别等级量表;B.产品卷入量表测量消费者持久卷入产品的程度 ;目标群体;三 案例分析;四 课后作业:;高卷入产品分析—奔驰车;双击播放 单击停止;分析: 以上两则是奔驰的...
1. 可能性模式 ...Petty and Cacioppo)提出的深思的可能性模式(The elaboration likelihood model of persuasion)正是对麦圭尔矩阵模式的 … commutheory.bokee.com|基于 1 个网页 2. 说服的阐释可能性模式 说服的阐释可能性模式(The Elaboration Likelihood Model of Persuasion) 2). 自然助人者模式 (Natural ...
The Elaboration Likelihood Model: Current status and controversies 1. The elaboration likelihood model (ELM) was formulated as a theory about how the classic source (eg, expertise), message (eg, number of arguments), and c... RE Petty,DT Wegener - Dual process theories in social psychology ...
the Elaboration Likelihood Model, or ELM (Petty, Cacioppo, 1986). This model is based on the presumption that in order for someone’s attitude towards a certain idea, concept, or object to change, there are two routes: the central route, and the peripheral route. Let me first explain ...
the elaboration likelihood model of persuasion