Dan Gilbert: Why we make bad decisions | TED Talk 我们使用 Cookie 以允许我们网站的正常工作、个性化设计内容和广告、提供社交媒体功能并分析流量。我们还同社交媒体、广告和分析合作伙伴分享有关您使用我们网站的信息。 Cookie 设置 接受所有 Cookie
他的TED talks有两个:①The surprising science of happiness②Why we make bad decisions Rory Sutherland(行为经济学家同时也是广告行业的革命者) 【Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between...
And we certainly don't have any empathy for that part-which explains the third consistent component of regret, which is an intense desire to punish ourselves. 而我们绝对不喜欢那部分自己—这就带来了后悔第三波,一种强烈的自我惩罚的愿望。 That's why, in the face of our regret, the thing we...
And I said:”Well,I think you’re investing all your energy in people that are really happy.They’re totally fine.Why should they get married,have kids and settle down?They don’t want to ,you do.So, the issue is your focu...
which is an intense desire to punish ourselves. That's why, in the face of our regret, the thing we consistently say is, "I could have kicked myself." The fourth component here is that regret is what psychologists c...
We want them to win. We want to defend them. And other information or ideas are the enemy, and we want to shoot them down. So this is why I call motivated reasoning, "soldier mindset." 然而,这就是科学家 称之为“动机性推理”的一个案例。 正是这种存在于我们无意识的动机 以及我们的...
and survival shelters for the snowy nights when we can't found. Hanging out at the moment factory, where they hand make skis and design clothes, has really inspired me to one day have my own business. The guys at the factory have shown me why I have to be good at math, be creative...
We want to defend them. And other information or ideas are the enemy, and we want to shoot them down. So this is why I call motivated reasoning, "soldier mindset." 然而,这就是科学家 称之为“动机性推理”的一个案例。 正是这种存在于我们无意识的动机 以及我们的欲望和恐惧, 塑造了我们解读...
motivations, shape the way we interpret information. Some information, some ideas, feel like our allies. We want them to win. We want to defend them. And other information or ideas are the enemy, and we want to shoot them down. So this is why I call motivated reasoning, "soldier ...
Why do they market to us if we can't buy them? 他们为什么还要向我们做市场宣传? The answer is that they expect us to call our doctors the next morning and ask for our preions to be changed. 答案是,他们希望我们看了广告后,第二天早上会去给自己的医生打电话,让医生把处方上的药换成他们的...