Storytelling training’s positive impact on business Storytelling is a valuable tool that authentically engages listeners with messaging that influences them to take desired actions. It paves the way for change, encourages the adoption of new ideas, and leaves prospects wanting to invest in your prod...
Learn how you can optimize stories for greater business success. Delivery: In-person format, up to 24 participants; virtual format, up to 10 participants Audience: Sales professionals Timing: Customized based on client needs Schedule Discussion, exercises, and role-playing to develop and ...
To scale storytelling techniques across a company, we have also developed a workshop curriculum that can be tailored by audiences ranging from in-house communications to product managers to engineers/scientists. For more information: Global and U.S. Lou Hoffman lhoffman@hoffman.com (408) 286-2611...
Ready to hone your storytelling skills and craft a compelling business narrative? Professionals of all types -- marketing managers, sales reps, senior leaders, supervisors, creatives, account executives -- have to write. Whether you're writing an internal email or a social media post, a video ...
Paul Smith’s bestselling book Lead With a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire serves as the basis for this program. Participants learn 1) what a business story is, 2) when to tell stories and when not to, and 3) how to craft stories ...
Storytelling for Sales Managers In this interactive training, gain proven storytelling skills your team can use immediately to start closing more sales. Learn More Storytelling for Leaders Learn storytelling techniques to craft persuasive presentations, express yourself with confidence, and listen effect...
Whether you are a leader in your organization or whether you are preparing communication material for managers internally or as a consultant, you can make your material more effective by introducing stories into them. Nick Westergaard, quoted above, says executives who want to succeed should master...
Amgen Biotech — storytelling training for marketing Microsoft — general session keynote on storytelling YPO-Manhattan — luncheon keynote for young executives Caterpillar — opening keynote — global human resources conference Con Agra Foods — storytelling for managers and directors ...
One application of this study is informing elements of leadership development such as business education programmes for managers and future managers. Originality/value - Narrative leadership is a highly valued but still under-researched approach to leadership. This study seeks to fill this gap in the...
Must-read for managers on a powerful branding tool of the future New up-to-date cases from the business world, plenty of illustrations and easy-to-use tools Recommended by managers of top international firms Show all 116k Accesses This is a preview of subscription content, log in via an ...