025 How storytelling helps parents in prison stay connected to their kids Alan 15:30 026 How to break bad management habits before they reach the next generation of 12:04 027 How to find the person who can help you get ahead at work Carla Harris 13:25 028 How to overcome apathy an...
The Benefits of Internal Business Storytelling Storytelling gets to the heart of what you’re trying to communicate in a way that any number of memos, mission statements, and pseudo-smart-sounding theoretical bafflegab never will. And whether you’re striving for growth, for greater engagement, f...
To answer both of these shifts, a greater focus on storytelling has become the welcome solution in marketing. Tell a good story, no one can resist it. Tell a good story, and you bring us all together. Consumers may be tired of ads, but human beings have loved storytelling for millennia....
Mark works globally with senior leadership teams to improve their ability to communicate clearly and memorably. He has been a Director of Anecdote since 2004 and helped the company grow into one of the world’s leading business storytelling consultancies. Connect with Mark on: Twitter•Linkedin...
Using storytelling in business blogs, primarily through visual and value-driven storytelling, can be a powerful way to connect with customers and build meaningful relationships. Successful business blogs combine visual elements, personal narratives, and a values-driven approach to create compelling content...
Why Storytelling in Marketing Works We mentioned how storytelling uses people’s psychology to more effectively connect them to the product, but the real reason this works is not because of the product itself. Marketing with storytelling is actually aboutproblem solvingmore than product sales. Working...
There’s truly a correlation even in visual storytelling and business storytelling. I’m excited to hear more from you. Maybe right now we can talk about your book, “The Magic Slice: How to Master The Art of Storytelling For Business”. So what inspired you to write your first business ...
If you're in business (and I assume that everyone reading this is in business), it's really important for you to focus on why you do what you do. It’s the same with storytelling. The London School of Business did a study on selling with stories and it confirmed what we ...
One of the best ways to do this is through effective storytelling. According to theHarvard Business Review, storytelling not only helps create a sense of familiarity and trust with your audience members, it also improves their ability to remember key information. Whatever medium you use...
But storytelling ended up making me a somebody in the eyes of my clients. In fact, I built my entire freelance business on the back of behind-the-scenes stories about my work and my personal life. And now I help entrepreneurs and eCommerce companies do the same. Here's how. 3 steps ...