In campaign settings, remove random “Conversion Goals” that Google automatically adds. Keep only goals that align with genuine conversions, such as completed purchases or form submissions. Leaving unnecessary goals can mislead your optimization efforts and waste your ad spend on actions that don’t...
GPASPLUS triples its web traffic with myAds A major player in French e-commerce, Gpasplus began using myAds in May 2020 to increase its website traffic. Thanks to the tool’s power, the company quickly improved its paid and natural search engine optimization. Result: 200% more traffic in...
A conversion value (usually revenue) is recorded and put to use for Google ad optimization. Multiple campaigns allow for different goal settings per assortment segment. You can set different campaign splits for profit per product (most popular), stock, sales etc. ROAS tied to profit of the pr...
Optimize your Google Shopping Ads spend with a professionally managed Google Shopping campaign– improving ROI & increasing online sales. Google Partner, certified in Google Shopping An in-house team of eCommerce experts Experienced in ad management & ongoing optimization ...
Easily create and optimize profitable Shopping campaigns on Google Ads and Microsoft Ads. Retain total control over bids and budgets.
Google Shopping Ads When Done Right 01 Product Segmentation Create product groups in a shopping campaign using attributes derived from your product data specific to your audience type. Create remarketing lists to show relevant ads to past visitors. 02 Product Data Optimization Think strategically about...
Unlock sky-high ROI with Magelon's all-in -one solution for Google Shopping Ads and Performance Max. Upload all of your products in one place, create segments to target specific audiences, and save money on advertising costs.
Pro tip: If you need more detailed instructions, check out our in-depth tutorial onGoogle Shopping setup. Step 1 – How to Create Your Product Feed The product feed is the heart of your Shopping Ads campaign. In essence, it is a big spreadsheet that contains your product data. ...
Both campaign types rely on a high quality product feed to generate shopping ads. Standard Shopping is a Shopping campaign type offered by Google. It allows advertisers to retain more control over their campaign structure and get more insights into search terms. Performance Max goes beyond just sh...
Cobbling together products with varying profit margins, levels of demand, and supply chain constraints is a recipe for budget under-optimization. Let’s go through: Structural components of Google Ads Shopping campaigns Six ways to build a Shopping campaign Best practices for Shopping campaign ...