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To get the most out of the budget you set, campaign optimization is key. Here are some best practices to help you reach a larger audience with your local ads. Create a Google Business Profile You’ll need to create a Google Business Profile (formerly a Google My Business account) for you...
Industry is a key consideration when determining whether you can run a Local Services Ads campaign. Before you start planning a Local Services Ads campaign, you need to know if LSAs are an option for your business. Only certain industries (known as categories) are supported by Google in each ...
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Step 8: Try Google Maps Ads for ranking Google Maps Ads is not an organic way of promotion, however, you can still use it as a means of traffic acquisition. As with any PPC campaign, Ads appear on a Google Maps SERP above the organic results, usually one or two at a time. If you...
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Google Business Profile Audit Get the real-world picture of local rankings Monitor how much search visibility you’re really claiming for your most important keywords. Then uncover the businesses you’re actually competing against and get the insights that help you outrank them. ...