Public relations is management function that creates, develops, and carries out policies and programs to influence public opinion. or public reaction about an idea, a product, or an organization. The field of public relations has become an important part of the economic, social and political ...
public relations is the mana.. 翻译 原文(英语): public relations is the management function that evaluates pubic attitudes更多:https://www.bmcx.com/,and uses them to control the public image of an individual or organization. 翻译结果(简体中文)1:...
Public relations is management function that creates, develops, and carries out policies and programs to influence public opinion or public reaction about an idea, a product, or an organization. The field of public relations has become an important part of the economic, social and political ...
The aim of the article is to analyze and explain the role of public relations as a management function at universities. It is stressed in the article that the place of PR in universities t...
public relations is management function that creats, develops, and carries out policies and programs to influence public opinion or public reaction about an idea, a product, or an organization. The field of public relations has become an important part of the economic, social, and politica...
Academics propose the field should be viewed as a management function, as a relationship builder, as a conscience to the organization, but the reality of the marketplace is a more powerful determinant of the role of public relations. Given this apparent yawning chasm between practitioners and ...
Public Relations as Relationship Management About the book The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the be... JA Ledingham - ...
Public relations is management function that creates, develops, and carries out policies and programs to influence public opinion or public reaction about an idea, a product, or an organization. The field of public relations has become an i..
PublicRelations StrategiesandTactics Dr.ZhaohuiYu ProfessorSchoolofBusinessAdministrationMarch4th,2015 于朝晖教授简历 •复旦大学工商管理博士后•上海外国语大学法学博士•上海外国语大学管理学教授•公共关系专业硕士生导师•跨文化沟通专业硕士生导师•香港大学访问学者•美国富布莱特高级访问学者•研究领域:...
四、公共关系作为一种管理功能独立于组织的其它管理功能 Public relations should be a management function separate from other functions. Many organizations splinter the public relations function by making communication a supporting tool for other departments, such as marketing, human resources, legal, or ...