Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional Practice Test Solutions Manual, and an Instructor's Test...
副标题:Strategies and Tactics 出版年:2013-7-17 页数:552 装帧:Paperback ISBN:9781292025322 豆瓣评分 目前无人评价 评价: 写笔记 写书评 加入购书单 分享到 推荐 内容简介· ··· Comprehensive and current, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains to students the basic...
(1986). Public relations: Strategies and tactics. New York.Wilsox, D.L., & Cameron, G.T. (2005). Public relations strategies and tactics (7th ed.). New York: HarperCollins College Publishers. Wilcox Dennis, Ault Philip, Agee Warren & Cameron Glen, "Public Relations, Strategies and ...
PublicRelations StrategiesandTactics EighthEdition DennisL.Wilcox,GlenT.Cameron,PhilipH.Ault,andWarrenK.Agee Copyright©AllynandBacon2006 Chapter1:WhatisPublic Relations?Copyright©AllynandBacon2006 StudyGuide(Objectives)AfterstudyingChapter1,youshouldbeableto:•Defineanddifferentiateamongrelatedconcepts,...
Public Relations: Strategies and Tactics, 11th Edition by Bryan H. Reber, Dennis L. Wilcox, Glen T. Cameron. Clearly explains the basic concepts, strategies, and tactics of today's public relations practice Public Relations: Strategies and Tactics uses r
Public Relations:Strategies and Tactics: International Edition The public relations (PR) landscape has shifted dramatically in the digital age. The study researched the strategies and tactics that drive online success ... DL Wilcox,GT Cameron,P Education - 《Pearson Schweiz Ag》 被引量: 0发表: ...
in Strategic Public Relations就开设在安娜堡传播学院(Annenberg School for Communication);部分开设在继续教育学院,如哥伦比亚大学的Master of Science in Strategic Communication,就开设在School of Professional Studies学院;纽约大学的MS in Public Relations and Corporate Communication 是开设在School of Professional ...
PublicRelations StrategiesandTactics Dr.ZhaohuiYu ProfessorSchoolofBusinessAdministrationMarch4th,2015 于朝晖教授简历 •复旦大学工商管理博士后•上海外国语大学法学博士•上海外国语大学管理学教授•公共关系专业硕士生导师•跨文化沟通专业硕士生导师•香港大学访问学者•美国富布莱特高级访问学者•研究领域：...
Public Relations 2024 pdf epub mobi 电子书 图书描述 Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional ...
PR Strategies and Tactics from the Experts Any business, whether big or small, will need to have a public relations strategy as long as it operates. It cannot survive without… Ways to Improve Your Media Relationships September 5, 2019 2019 Public Relations Trends September 4, 2019 Four ...