Encourage Collaborative Decision-Making: Involve stakeholders in key decisions to foster a sense of ownership and reduce resistance to changes. Resolve ConflictsProactively: Address disagreements early through open dialogue, focusing on data-driven insights and shared goals. Practice Empathy and Active Liste...
Implementation:Suppose you’re involved in real estate investments; Morningstar could evaluate property trends across various regions automatically notifying you when key indicators signal emerging profitable markets—allowing timely decisions that enhance ROI through informed action without constant hands-on ma...
that it’s functional and appealing. A product designer assists in project management across the entire design process, but likely won’t be involved in decisions like pricing, market positioning or messaging
This paper develops a model of endogenous product selection by firms. The theory is motivated by new evidence we present on the importance of product switching by U.S. manufacturers. Two-thirds of continuing firms change their product mix every five years, and product switches involve more than...
Agile thrives on adaptability and delivering value quickly, and Kano insights provide a clear framework for making smarter decisions about what to build next. Sprint planning sessions often involve a mountain of ideas in the backlog. The Kano model prioritization simplifies this process by ...
Read through our comprehensive guide to product assortment - what it is, different strategies, and how to navigate common challenges.
as well as knowing when to walk away while you’re ahead. Having a plan in place can help you make more calculated decisions and potentially decrease the house edge. Remember to always play within your means and never chase your losses. People who do this often lose more money in the lon...
New product launch research has identified four strategic issues that involve activities essential to introduce a new product to its target market. The sum of these decisions is critical to new product success. Substantial research has focused on decisions guiding the proper product, price, and pro...
Choosing the right time is one of the most important decisions you can make as a PMM. You should consider not only obvious factors such as market receptivity, what your competitors are doing, seasonal demand and patterns, and current economic conditions but perhaps less obvious ones as well—...
“Given this added complexity and a consumer who is more difficult to figure out, the product portfolio will just have to get bigger.” Obviously, that can’t happen. What that means is that you have to be super focused—almost surgical—in the decisions...