Three important book of Michael E Porter :Competitive Strategy:Techniques for Analyzing Industries and Competitors;The Competitive Advantage of Nations and .迈克尔. 波特 的“战略三部曲”是:竞争战略:行业和竞争对手分析法;国家竞争优势;以及 。 A.竞争优势:创造并保持优秀绩效 Competitive Advantage:Creating ...
1. Porter, M. E. (1980). Competitive strategy: Techniques for analyzing industries andpetitors. Free Press. 这本书是Porter最知名的著作之一,被誉为“竞争领域的圣经”。在此书中,他提出了三种竞争策略:成本领先、差异化和集中化战略。这些战略理论成为了商业管理中的重要工具,帮助企业分析其所在产业的竞争...
当当网图书频道在线销售正版《Competitive Strategy (EE)竞争战略》,作者:Michael E. Porter 著,出版社:Simon & Schuster。最新《Competitive Strategy (EE)竞争战略》简介、书评、试读、价格、图片等相关信息,尽在DangDang.com,网购《Competitive Strategy (EE)竞争
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作者:Michael E. Porter 出版社:Simon & Schuster 语种: 英文 尺寸:15.5*23.4*2.4cm 装帧:平装 页数:396页 ISBN(咨询特价) 内容简介 “竞争战略”是由当今全球战略权威,被誉为“竞争战略之父”的美国学者迈克尔177174波特(Michael E.Porter)于1980年在其出版的《竞争战略》( 《Competitive Strategy》 ) 一书中...
Competitive.Strategy.-.Michael.PorterPorter, Michael E
当当网图书频道在线销售正版《Competitive Strategy 竞争战略》,作者:Michael E. Porter 著,出版社:Simon & Schuster。最新《Competitive Strategy 竞争战略》简介、书评、试读、价格、图片等相关信息,尽在DangDang.com,网购《Competitive Strategy 竞争战略》,就上
Michael E. Porter Competitive Strategy Techniques for Analyzing Industries and Competitors 2 下载积分: 3000 内容提示: Industry Evolution 183 mium wines and selling them in regional markets. There was little advertising or promotion, few firms had national distribution, and the competitive focus of ...
This answer also clearly justifies the recommendation in this context. In Performance Management models – part 2 the Boston Consulting Group matrix (BCG) will be the model focused on. References Porter M E, Competitive Strategy, Free Press, 1980 ...
2) Porter's competitive strategies 波特的竞争战略理论 3) competitive strategy 竞争战略 1. Research oncompetitive strategyof Chinese manufacturing enterprises based on game equilibrium analysis; 基于博弈分析的我国制造企业竞争战略研究 2. Marketingcompetitive strategyof Chinese Medical Equipment Journal; ...