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Explore Nike's logo evolution, its symbolism, and impact on brand identity. Discover the story behind the logo design that changed sports.
The iconic Nike “Swoosh” was created in 1971 by Carolyn Davidson, a graphic design student at Portland State University. At the time, accounting instructor Phil Knight (Nike’s co-founder), asked her to design a logo for his new shoe company, originally called Blue Ribbon Sports (real cat...
and we must help NIKE to protect the integrity of their brand.Nike branded products can be sold directly to end customers only, and cannot be sold to re-sellers. All NIKE products must be decorated with the corporate client's logo prior to delivery to the end user, no orders for blank ...
Influence of the ‘Swoosh’ Logo.Another theory links the naming of Nike to the design of the Swoosh logo. Some speculate that the dynamic nature of the logo might have influenced the choice of a name that signifies movement and victory. However, this connection, while plausible, remains specu...
The logo was a set of interlacing letters (BRS) with the full name of the company underneath. In retrospective, the three letters aren't super-legible, and this design probably wouldn't pass muster today, but at the time it was perfectly serviceable. The Nike logo history: 1971-1978 (...
一个Logo 的区别,fragment design x Nike Air Footscape Magista 联名鞋款曝光 Nike 不久前发售了 Air Footscape Magista 全新配色,以灰色和深蓝搭配白色外底呈现,新配色的发布也颇受欢迎,不过日前网路再度曝光全新 Air Footscape Magista,而且还是 fragment design 联名别注,但除了闪电 Logo 外,...
We often encounter brands that are so fixated with the logo design that they neglect or even push back the brand strategy considerations during the logo creation process. 我们经常遇到品牌太过于注视标志设计,导致它们忽略甚至否认在 logo 设计过程中的品牌战略顾虑。
Nike Sportswear Phoenix Fleece Women's Oversized Crew-Neck Logo Sweatshirt £35.99 £59.99 Nike Sportswear Phoenix Fleece Women's Oversized Full-Zip Hoodie £64.994. For mums who love to run: Nike running jackets A little inclement weather shouldn't stop mum from getting out there. If you...
And when you consider that the designer of the Swoosh, graphic design student Carolyn Davidson, was only paid $35 for her logo idea back in 1971, it looks like Nike has made a significant return on her work. As for the shoes in the new range, they include the Script Swoosh, Sunburst,...