When you start a business, you spend a lot of timechoosing the perfect name—but the name you choose may not end up being the name your business is known by. This is the difference between a trade name vs. a business name. Your trade name is generally the name you display on your s...
A fictitious trade name is not the same as a trademarked name, which has to be registered with a federal or state government. Choosing a Fictitious Business Name An individual can always do business under her own name, as can a corporation. However, that's not always the best choice. ...
Your business can either operate under a business legal name or a trading name. Learn the difference between business name vs. trade name.
Trade Name vs. Trademark Many people get confused with “Trade Name” and “Trademark.” This is the reason most of them end up using them interchangeably. However, it is essential to note that the two words are distinctly different and require a separate set of evidence for their protection...
A trademark legally protects a logo, slogan, or other element that affiliated with a business, while a trade name is a company's official name.
trade name refers to the company's official name, while a trademark provides a company's brand with legal protection.1While they may not be the same, companies should avoid choosing trade names that are too close to a registered trademark, as this could expose owners to a potential lawsuit....
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Learn about how to register a trademark, restrictions on trademarking a personal name, and how to protect your trademarked name after registration.
Once a business name has been trademarked, it's possible to sell orbuy that trademarkif the owner so chooses. This means that it's entirely possible to reach out to a business owner and try to negotiate a sale. While you’re less likely to be successful with large, established businesses...
The trademarking process can get really complicated. It requires a lot of research, and even then, it’s likely that you’ll make several mistakes along the way. Luckily, there is an alternative approach. If you don’t have the time or the patience to go through all of this, you can...