Top Digital Marketing KPIs & Metrics What are digital marketing KPIs? Types of KPI in digital marketing Why set digital marketing metrics? Digital marketing KPI examples What digital marketing KPIs should you not track? What to do when your digital marketing KPIs are not met 9. Digital Marketing...
Digital Marketing Metrics for Sharper Insights and Competitive EdgeJulie HopkinsMartin Kihn
Digital Marketing Metrics and KPIs are values that marketing teams use to measure and track the performance of a digital marketing campaign.
Top 21 Digital Marketing Metrics and KPIs to Measure in 2025 Marketing Olha Diachuk , Creative Writer October 2, 2024 Web analytics loses its meaning without a competent and timely analysis of the main KPIs and metrics of digital marketing. ...
If you’ve dabbled in digital marketing, then impressions are likely familiar to you. As one of the most commonly used metrics, impressions indicate your brand’s exposure by measuring the number of times your content, whether a social media post or a paid ad, appears on users’ screens, ...
Nearly all digital marketing exists to attract, engage, and convert successful customers. The metrics marketers use to measure their success fall within five key areas: 5 Key Marketing Metrics Impressions– How many times a piece of content or advertisement is placed in front of someone ...
Digital Marketing Metrics Mistakes to Avoid Measuring your digital marketing success and proving that you’re getting a high return on your investments is all about choosing the right metrics. These will be the ones that show you how to generate both customers and revenue. If you are a busy ...
Find the right digital marketing analytics, the best approach for metrics and the KPIs that can transform your digital media measurement
Return on Investment (ROI):The ratio of revenue generated to the cost of campaigns in digital marketing efforts. Social Media Engagement:The average number of likes, shares, and comments across your social media channels. Website Traffic:The total amount of web traffic your website generates over...
It’s a reality check for your marketing efforts. Getting a flood of leads sounds great, but if none of them turn into real sales opportunities, what’s the point? For example, say your content marketing campaign brings in 500 leads, but only 50 of them make it into your sales pipeline...