Hub of China is one of the leading marketing companies in china. Hub of China is a leader in devising marketing strategies to reach and build up powerful relationships with Chinese consumers. In order to successfully market to Chinese consumers one must be aware of the latest marketing trends ...
Zhang Dayi(張大奕), a former No.1 influencer/KOL in China, to Li Jiaqi(李佳琪),businesses wanting to market in China must look at what’s happened to China’s influencer/KOL economy(網紅經濟) over the past decade in order to understand what Chinese influencer trends we will see in ...
Delve deeper into the other aspects of doing business in the nation by readingA Guide to China's Business Culture and Etiquette,The China-ASEAN Expo (CAEXPO), as well asHow to Export to China. Top 5 digital marketing trends in China 2023 Now that you have a basic understanding of the loc...
Whether you’re an experienced marketer or just starting out in the industry, learning about these trends will help you succeed in any marketplace. This article highlights 32 must-know marketing trends in 2025 that will shape the future, offering insights to help you adapt, innovate, and grow....
One of the KOL marketing trends in China marketers can’t miss is experiential marketing. As brands look more to KOCs to champion their products, the question of customer retention takes on huge importance. Brands spend so much money to acquire each of these individual customers—the next challe...
In this piece, I will talk about emerging trends and share tips for all Western brands who want to do marketing in China in 2018. 1. Consider China’s hottest cities In order to enter and penetrate the market, it’s important to build a strong presence in first and second-tier citi...
Improve your marketing in china with an all one tool for media monitoring, competitor benchmarking and marketing analysis.
Here, we look at 4 trends in social media ads, communication, content, and regional focus to help brands optimize their social media marketing in China.
Content marketing in 2023 will be shaped by two trends: the growth of AI and the emergence of behavioral science. AI will crunch reams of data to quickly determine who to target and where/when to find them. Behavioral science will help create content in a brain-receptive way, increasing eng...
《2025中国营销趋势》报告由CMO Club营销智库发布,班丽婵作为总策划,胡南西主笔,旨在探讨和预测2025年中国的营销趋势。报告基于对过去数据和现象的分析,提炼出未来营销的关键词和趋势,强调了AI技术在营销全链路中的渗透,以及品牌在健康、陪伴、故事讲述等方面的努力。报告还涉及了CMO们对于未来营销的看法和建议,以及金匠...