But the retail environment is changing, and FMCG brands have to alter their marketing models or risk seeing the erosion of their customer relationships. FMCG brands often struggle to distinguish their products from competitors, so a well put-together di...
An FMCG marketing strategy is a comprehensive plan that enables brands to effectively promote, distribute, and sell their products to consumers. FMCG marketing strategies aim to maximize product visibility, brand awareness, and sales and involve a combination of offline and online channels and tactics,...
I really enjoyed the bootcamp as it pushed me to think out of the box, think critically and question the status quo. Moreover, I am pretty sure I further refined and improved these skills and I am equipped with the fundamental knowledge needed to kick off my career within the FMCG sector...
Populux HR is hiring for Head Marketing -Bengaluru- for a reputed FMCG brand.Roles & Responsibilities:Must have:1. Develop and implement comprehensive ATL strategies, including TV campaigns, outdoor media, and digital marketing, to strengthen brand presence.2. Collaborate with creative and media ag...
To be considered in this role, you must have hands on experience in Online and offline marketing strategy for FMCG or E-commerce companies and have strong expertise in launching new products in Semi urban markets at a mass level.- Please note that this role is based out of Gur...
The FMCG industry consists of brands that market food and drink, nutrition, grooming, and personal care products and account for a large proportion of e-commerce transactions every year. Another key aspect of FMCG brands is that they typically sell at a relatively low cost when compared to othe...
A STUDY ON FMCG (FAST MOVING CONSUMER GOODS) MARKETING ACTIVITIES The paper focuses on marketing of fast moving consumer goods. Fast moving consumer goods are generally low profit margin. Products and therefore sold in large quantities. Therefore, it is very important to focus on how to improve...
Executive recruitment consultant at Monroe Consulting Group is working on behalf of our clients, a multinational FMCG Company [Condiments Products] renowned for its commitment to quality and innovation. We are seeking a dynamic and experienced Product Manager to lead the marketing strategy for one of...
that resonates with them today. It involves tweaking the marketing strategies for FMCG products to bring them into today’s era of online shopping and the e-commerce boom. But, how do you know which audiences to tackle first and which avenues will deliver the ROI your business needs to ...
Looking for the best FMCG agencies in Asia? Explore the award-winning FMCG agencies worked with colleges and higher education institutes.