2024年职称英语考点真题库 [单项选择题] The Marketing Mix 本题来源:2016年职称英语考试模拟卷(6) 查看最佳答案和解析
Consider using the marketing mix, or4 Ps of marketing. This is an approach that helps organizations develop and implement effective marketing strategies. It consists of four key elements that collectively shape a company's marketing approach—product, price, promotion and place or distribution. ...
This will also help you evaluate your marketing mix and see if there are any channels that you need to add. Survey your customers Another good way to find the customer pain point is by surveying your customers. Ask your customers what they like and don't like about your product and...
反之,我们可以专门满足某一种类型的客户,并为他们设计一套营销模式(Marketing Mix),即4P(product, place, promotion, price) 划分市场的方法/标准/变量 Characteristics of the customer (demographic, gender, age, income, location...) Benefit sought:即客户更注重哪方面的需求 ...
Pages with latent SEO potential, such as those with a high impression count but a low click-through rate (CTR), are suggested by platforms like ClickFlow, which you can then optimize to boost traffic, leads, and, of course, conversions. ClickFlow allows you to specify a goal CTR value,...
As suggested above, guerrilla marketing also carries some disadvantages and risks. When an (apparently) spontaneous activity springs up in a public space, property owners, the police, and other authorities may object and try to interfere or stop the event. Unexpected obstacles can arise, whic...
The first “P” stands for people and often this is taken to be “Do you know to whom you are selling?” The answer is always yes and that’s accepted as sufficient. Instead, ask yourself who your customers really are. I don’t mean just their demographics, but what, where and how...
See our favorite influencer marketing examples from last year, ranging across nano-influencers to mega influencers and celebrities
Here’s how the world of SEO is being impacted by AI, and what this means for your law firm marketing. Law Firm Marketing in the Age of AI The Economist put it best: the development of AI has resulted in a “tsunami of digital innovation”. From ChatGPT’s world-changing AI model ...
Product, price, place, and promotion arethe Four Psof marketing. The Four Ps collectively make up the essential mix a company needs to market a product or service. Neil Borden popularized the idea of themarketing mixand the concept of the Four Ps in the 1950s. Image by Sabrina Jiang ...