In global terms the Network Marketing (NWM) industry continues to experience rapid growth. Indeed, in South Africa the absence of a need for high levels of infrastructure support and the fit with elements of traditional African culture, combine to make NWM one of the most significant avenues ...
Increasingly, in a wide variety of industries in South Africa - the function of marketing is not valued at all. In fact, in many cases, marketing is regarded with open disdain; its seen as a grudge expense with no real value and an impact which is difficult to quantify. The people who ...
This paper examines the question of place marketing in South Africa and seeks to contextualize the recent South African experience of place marketing in an international perspective. Key themes include the historical development of place marketing in South Africa and an analysis of the directions and ...
This paper examines the question of place marketing in South Africa and seeks to contextualize the recent South African experience of place marketing in an international perspective. Key themes include the historical development of place marketing in South Africa and an analysis of the directions and ...
Gay tourism in South Africa: Issues from the Cape Town experience Writing from the context of Cape Town, an unfamiliar setting regarding gay tourism research, this article investigates the gay tourism market in this city... G Visser - 《Urban Forum》 ...
SOUTH KOREA REST OF ASIA-PACIFIC LATIN AMERICA ARGENTINABRAZILMEXICOREST OF LATIN AMERICA MIDDLE EAST IRANISRAELSAUDI ARABIAUNITED ARAB EMIRATESREST OF MIDDLE EASTAFRICAIV. COMPETITION Companies Mentioned (Partial List) A selection of companies mentioned in this report includes, but is not limited to:...
“We have grown our sample from the largest marketers in 2016 to a broad spectrum of marketers in South Africa,” says Vacchiano. “After eight years,Agency Scoperepresents the full industry. From a few agencies subscribing to the first edition, we have subscriber agencies from all the holding...
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The results from a panel dataset of 15 EMs across Africa, Asia, Europe, and South America find evidence for the critical nature of exploitation strategies aimed at expanding the affordability and availability of existing products. We also find support for the importance of exploration strategies, ...
Marketing in the PVR Era - an exploratory study into changes in viewing habits and brand recognition of young adults in South Africa 来自 ResearchGate 喜欢 0 阅读量: 102 作者:J Beneke,SD Lame,V Simpson,KVD Merwe 摘要: The Personal Video Recorder (PVR) appears to be having a profound ...