If you haven’t created interactive or design-rich content before, there are plenty ofcontent creation toolsthat can help you streamline the process and achieve better results. Video Content Marketing Examples Video is the best-performing content format, according to Semrush’s2023 State of Content...
Buffer’s one of our favorite content marketing examples due to its three-prongedcontent marketing strategy. The company usedguest bloggingto fuel its initial growth, writing a few times daily and publishing content on high-visibility sites. Thatgrowth hackingstrategy helped Buffer attract its first ...
To create content marketing through a blog on your website, your first step is to make yourcreative contentscannable and unique. Whether you’re focusing on building your authority or looking to implementSEO writing best practicesto optimize your content for SERPs, these marketing blog examples wi...
Neil Patel’s thorough blogs and books, in short, are outstanding examples of content marketing done correctly. His writing demonstrates how thorough, excellent information can enthrall a reader, build credibility, and project authority. 9.IBM’s Original Thinkers Series With its Original Thinkers Ser...
What to include in a content marketing report The first step to writing a content marketing report is knowing what to include. Your report should have the following parts to give a complete picture of your content marketing campaign: The timeline of the report: You should specify when the data...
steps to planning a content marketing strategy, let’s look at some real-world examples. In each of these examples, take a moment to think about the content topics, the structure of the content, and how you might be able to adapt some of these lessons into your content marketing strategy...
“A good content creation purpose explains who you help and how. It’s the basis of a content strategy; it energizes both the content creator and their audience. Their audience recognizes a team is writing and sharing to help (rather than just sell), and that’s why they’ll start follo...
Describe your content initiatives and strategies. Clearly define your plan's omissions. Define your marketing budget. Identify your competition. Outline your plan's contributors and their responsibilities. 1. State your business' mission. Your first step in writing a marketing plan is to state your...
“Understanding the buyer journey is important because it can help you determine the direction to take when you’re outlining and writing your content,” says Cox. “If the content is more upper funnel, you can be broader or provide more high-level info. If the content is directed at more...
Let’s take a look at some of the strategies good marketing writers employ to create writing that persuades audiences to act. How Is Marketing Writing Different From Other Types of Writing? Marketing writing is designed to create content with a purpose. It provides information customers seek, in...