市场导向理论(Market Orientation Theory)市场导向理论发展於20世纪90年代初期,经过学者们十几年的努力,这一领域的研 …www.tw100s.com|基于38个网页 2. 市场导向理論 ...ver and Slater (1990)所主张的市场导向理論(Market Orientation Theory),即组织必须向竞争者学习,并设计兩项实验:第一 …db1n.sinic...
market-orientation是什么意思网络解释 以市场为主导; 市场导向; 市场拓展 词组短语 1.market orientation市场导向;市场取向;市场导向性;市场定位 2.Market Orientation Theory市场导向理论 3.external market orientation外部市场导向 4.internal market orientation内部市场导向 ...
Kohli and Jaworski's empirical work has provided the critical first steps in the examination of market orientation theory. The overall aim of the research reported in this paper was to build on this limited body of literature and provide a conceptual model. Market orientation focuses on a ...
Theory acceptanceInductive realismSome marketing theories are empirically successful, while others are not. When a marketing theory is empirically successful, is its success a result of miraculous good fortune or something else? For example, market orientation (MO) theory has been empirically successful...
停留也许介入修正协议安全问题的登记即将发生的决议和知会同意以及调查员小册子或可以介入得到另外的数据。 [translate] atheory be addressed by the introduction of a market orientation. 理论由市场取向的介绍演讲。 [translate] 英语翻译 日语翻译 韩语翻译 德语翻译 法语翻译 俄语翻译 阿拉伯语翻译 西班牙语翻译 ...
We develop a conceptual model showing the relationship between market orientation, productivity and performance, and also present research propositions to test our theory.Hean Tat KehUniversity of WashingtonSeong Y. ParkHallym UniversityJi-Yong Shin...
E, Green M, Down J (2007) A resource-based view and market orientation theory examination of the role of ``familiness'' in family business success... M Plate 被引量: 4发表: 2013年 Sources and Consequences of Distinctive Familiness: An Introduction Family firms are unique organizational form...
A Resource‐Based View and Market Orientation Theory Examination of the Role of "Familiness" in Family Business Success This article considers the familiness construct within the resource-based view of the firm by examining the manner in which intangible and other unique res... J Tokarczyk,E Han...
Market orientation theory is used to find a solution to the problem and construct a general framework for a better intelligence generation, information processing in the company and response to this information in order to satisfy the identified customer needs in the most effective way. The research...
With the development of organizational learning theory, more and more marketing academicians are willing to introduce organizational learning theory into ″market orientation-organizational performance″ analytical framework to further the explanations of the relationship between them. This paper briefly ...