求翻译:Managing relationships with customers是什么意思?待解决 悬赏分:1 - 离问题结束还有 Managing relationships with customers问题补充:匿名 2013-05-23 12:21:38 管理与客户的关系 匿名 2013-05-23 12:23:18 与顾客的处理的关系 匿名 2013-05-23 12:24:58 与顾客的处理的关系 匿名 2013-05...
Firm's efforts to develop long-term relationships with prospective and existing customers; Marketers' enhancement of their relationships with customers by understanding consumer behavior; Avenues for revenue generation whic...
aMarketing also focuses on developing and managing ongoing relationships with customers, competitors, partners, suppliers and other shareholders. The teaching approach emphasises the strong functional linkages that exist in practice between marketing and finance, accounting, operations, personnel, information ...
For marketers, the Internet is increasing in importance. One important marketing issue is how to initiate, develop, and manage relationships with customers through the Internet. This holds true for marketing of goods and services, in domestic as well as international markets. This book aims to imp...
The study identified the competitive nature of business today and hence many businesses devising strategies such as switching barriers and retaining employees to retain customers. Consumers are increasingly developing relationships with numerous services providers rather than committing to one, hence ...
CRM has traditionally referred to a company managing relationships with customers. The rise of social media, which has connected and empowered customers, challenges this fundamental raison d'etre. This paper examines how CRM needs to adapt to the rise of social media. The convergence of social med...
Planning Relationships with Existing Customers “‘Would you tell me, please, which way I ought to go from here?’ ‘That depends a good deal on where you want to get to,’ said the Cat.” Lewis Carroll (1832–1898), Alice in Wonderland The point has been amply made that relationships...
CHAPTER 1 Evolution of Relationships with Customers 3 Roots of Customer Relationship Management 5 Traditional Marketing Redux 10 The View from Here (Philip Kotler) 11 What Is a Relationship? 18 Who Is the Customer? 18 Return on Customer: Measuring the Efficiency with Which Customers Create Valu...
* Customer relationship management (maintaining relationships with existing customers for up-selling or cross-selling opportunities) Sales* Daily/weekly follow-ups on sales target tracking (monitoring progress towards sales goals) * Follow-up on sales activities such as recurring updates on sales targets...
Managing your relationships; Marketers and CRM vendors alike are learning from past mistakes and looking to leverage the power of technology in communicating with customers and partners 来自 findarticles.com 喜欢 0 阅读量: 18 作者: Karen J. Bannan 年份: 2002 ...