Control the narrative of your brand through press releases. Learn how to effectively write them and get inspired by recent press releases from real brands.
When you type “How to write a press release” into Google, it spits out thousands of results. And no wonder. If you’re looking toget media coverage for your business, knowing how to write a press release is an essential skill. But what should a press release include? How to end a ...
If all that sounds too difficult, you may want to spend the extra money to get a reporter to write the press release. Any good reporter will make the release look like a story, which means it's more likely to be picked up and republished. Luckily there are plenty out-of-work reporters...
Congratulations – you’ve been asked to write a press release. Of course, you want it to be good, if not great, because you know that a well-written and distributed press release can be seen by millions, can be the impetus to getting stories written about you, and can be the source ...
Overall, if you think developments within your business are newsworthy, you should take the time and write up a press release. The worst-case scenario is that you don’t generate enough publicity. To avoid this, let’s discuss how to write a press release, and the key considerations you’...
A press release is a great way to promote your company or brand to a wide audience. But there's an art to writing a good press release that gets picked up by the media. Here are some tips on how to write a great press release.
How to Write a Press Release Wondering how to write a good press release? Here are six best practices. Step 1: Highlight the Basic Information for Journalists The top of your press release should tell journalists who you are, how to get in touch with your public relations department, and ...
The most important thing to remember about press releases is the purpose of a press release is to communicate news to the media so they will hopefully write a story about you. Press releases are perfect for issuing whenever you have something newsworthy to report. Just be careful, though, tha...
To write a press release that stands out, you need to follow a few key guidelines. Here’s a step-by-step guide to writing a press release that will get noticed: 1. Start with a strong headline The headline is the first thing that journalists will see, so it’s important to make it...
How to write a press release Follow these seven steps to craft an effective press release: Find a newsworthy angle Craft an appealing headline Summarize your story in your subtitle Introduce essential information Provide supporting information and context ...