Congratulations – you’ve been asked to write a press release. Of course, you want it to be good, if not great, because you know that a well-written and distributed press release can be seen by millions, can be the impetus to getting stories written about you, and can be the source ...
There are specific guidelines for writing a press release—covering everything from news angles to press release structure. All of them you will find in our complete guide on how to write press releases that get attention (and results!), along with expert comments. Looking to create a press ...
For release [date/time]: This press release isn’t time-sensitive and can be shared later Embargoed until [date/time]: This press release contains sensitive information that journalists can’t release before the date and time specified by the company Step 2: Write an Attention-Grabbing Headline...
Beyond 250 characters is too long, so this is the limit for PRLog. All sentences in the summary should be in sentence case, that is, only first letter of a sentence should be capital, and all others should be lowercase. Again, acronyms can be all capital letters.it can indeed...
A press release is a great way to promote your company or brand to a wide audience. But there's an art to writing a good press release that gets picked up by the media. Here are some tips on how to write a great press release.
When running a business, you’ll sometimes need to spread news about what you’re up to. For these situations, apress releaseis ideal. If you don’t know how to write one, you might miss out on a lot of potential interest. Writing press releases is an art form. They need to be eng...
Control the narrative of your brand through press releases. Learn how to effectively write them and get inspired by recent press releases from real brands.
The sample release below, this page, is just under 400 words, and is a good length for a new product announcement. Write for brevity when possible and make every word count, but you don’t need to be obsessive about it — it’s important to remember you’re writing a news announcement...
Include a contact name, phone number, email, and website URL at the top of the press release. Headline I’ll be teaching you how to write press release headlines in a moment, but you normally want it in a larger font, and easily legible. The subtitle will go directly beneath this. ...
Use your press release’s main benefit to write a headline that’s both clear and compelling. Convey the value of your news to the press. Your headline should be catchy yet easy to understand. Professional writers often spend as much time on a headline as they do writing the article. For...