I wrote that as a bad example to make the point. It’s not a real description. Of course, it’s not always wise to write meta descriptions in an active voice. Case in point: definition-style descriptions. But as a general rule of thumb, passive voice is more the exception than the ...
Homepage Reading other people’s meta descriptions will make the process look deceptively simple, but that simplicity is the very thing that makes it so hard to write. The rough 160-character limit means the meta description should be longer than a sentence or two. Good descriptions give you ...
The meta description summarizes your page's content and is the first thing users look at to decide whether or not they want to visit your page. Therefore, it is very important to write a crisp and relevant meta description that makes people want to click on your page. ...
How to Add Meta Descriptions and Meta Keywords to WordPress Posts and Pages How to Add Meta Keywords and Meta Description to the WordPress Homepage How to Add Meta Keywords and Meta Descriptions to WordPress Category Archives How to Write Effective Meta Descriptions Final Thoughts What Are Meta Des...
We recommend adding a meta description for all the posts and pages on your site, including yourhomepage, category pages, and tag pages. Note:Google customizes the description based on the search query, so it will only use your meta description some of the time. However, it’s still worth...
Have a unique title tag from other pages on your site. Otherwise, Google may get confused on which page to rank. Make sure your title is communicativeandclick-worthy 7. Write an Engaging Meta Description Ameta descriptiongives users and search engines more information about the topics and subto...
This is why it’s essential to write a meta description that contains the focus keywords and is relevant to the content. It should also be engaging and well-written enough to make people visit your site. Why Add WordPress Meta Description, Meta Title, and Focus Keyphrase?
If you don’t write your own meta description, Google will generate one for you by pulling content from the page. But you could be missing out on a chance to convince people to click on the link with a targeted snippet customized to earn conversions....
Having a plan can boost your productivity by allowing you to focus on creating content rather than figuring out what to write about. Tracking your content’s success. Measure the effectiveness of your content strategy by tracking key performance indicators (KPIs) such as traffic, engagement, and ...
Then, optimize the page’s meta title, description, and URL structure to help search engines better understand what the page is about. Include clear CTAs Persuasive copy needs a clear CTA. This guides visitors on what to do and highlights the value of taking action. ...