Optimize your site for the mobile-first index 1. Speed up your site There are a number of tactics to focus on in order to be ready for the mobile-first index. When it comes to conversions and overall user experience (UX), we recommend starting with your site speed, specifically focusing ...
Interaction to Next Paint (INP): This is Google’s newest metric, recently replacing First Input Delay (FID). This metric is used to measure how fast your website reacts to user interactions. This newGoogle algorithm updatehas started to roll out globally by the end of August 2021. The C...
How to Optimize Digital Ads to Boost Creative Effectiveness Custom content for Kantar View all Company Announcements Smoking Gun gets into bed with BWH Hotels GB From Smoking Gun SocialWick Introduces New Service to Boost Authentic Social Media Growth From SocialWick Ondato Covers...
Have you managed to optimize your site for Google Core Web Vitals yet? Google Core Web Vitals is a tool that helps Google analyze your website and the results of that analysis can either help you or hurt you in search rankings. Keep in mind that Google uses a combination of factors like...
Your lowest-hanging fruit is to identify which phrases you already rank highly for. These will be the easiest to get featured after you optimize for answer boxes (more on this below). GoogleSearch Console showswhich search queries send you clicks. To find that report: ...
If you attempt to optimize for a different type, Google will most likely choose the current type that’s ranking. For instance, avoid optimizing for a bulleted snippet when the current one is a paragraph. 2. Optimize for long-tail keywords According to Semrush’s study, “Of keywords ...
Learn about website optimization strategies for SEO, performance, mobile and conversions. Check the best tools, and pro tips to optimize your website.
Google tests how quickly your pages load, how smoothly they respond to interactions, and how stable the content is on the screen. These signals are important for user experience and SEO. The good news is that you don’t need to be a tech wizard to optimize Core Web Vitals for WordPress...
That being said, this post is not about designing an entirely new site. Instead, we’re going to be looking at some fundamental mobile-first design principles. And spend some time focusing on technicalities to optimize the user experience for your mobile users. ...
Let’s look at five specific reasons to optimize your site immediately and to continually optimize your site over time. 1. Make your website useful for your specific audience Marketers sometimes feel as though they’re at odds withGoogle. The search engine fails to rank their best content, fo...