In retail, foot traffic refers to the number of customer who enter a store during any given time period. What is considered high foot traffic? The phrase “high foot traffic” is used in reference to an area where a lot of people walk. Malls often have high foot traffic of several thous...
💡 PRO TIP:Only Shopify POS unifies your online and retail store data into one back office–customer data, inventory, sales, and more. Vieweasy to understand reportsto spot trends faster, capitalize on opportunities, and jumpstart your brand’s growth. How to measure footfall? Beam systems T...
A Suite of Foot Traffic Insights for Retailers Retailers can measure visitation impact across their entire business and make better decisions with Unacast's retail foot traffic datasets and solutions. Book a meeting now to get started. Want a foot traffic data sample? Put Unacast's foot traffic ...
Leading organizations combine foot traffic with other competitor data to build better products and guide retail site selection. Also to: Measure market share and regional dominance over time Benchmark locations against competitors’ sites or total addressable market Understand consumer behavior with ...
Choose the ideas that will resonate with your customer base and make sense for your store. By capturing and analyzing the data you collect from your POS system, you can measure success and decide whether to double down on ideas or pivot. ...
This combination of primary and secondary research can help you create a thorough SWOT analysis, which is an insightful way to measure and evaluate your overall business outlook against your competitors. To do this, create a table with four quadrants, where you'll rank your business’ strengths...
Analytics: Track views, dwell times, and interactions to measure the effectiveness of your content and make data-driven optimizations. Analyze the data to identify trends and patterns, allowing you to refine your retail marketing strategy and achieve better results. Digital signage is a dynamic and...
Related:15 Key Metrics (KPIs) to Measure Retail Store Performance Once you know this,you can target your retail efforts toward high-traffic periodsto ensure you catch customers at the right moment. You can also make informed decisions about how to run your store, like when you need to have...
How to use user-generated content UGC isn’t just an affordable “feel good” tactic — it’s a metric by which brands can measure success and return on investment (ROI). UGC can play on digital displays inside a retail space, drawing customers in and influencing their on-the-ground shopp...
This combination of primary and secondary research can help you create a thorough SWOT analysis, which is an insightful way to measure and evaluate your overall business outlook against your competitors. To do this, create a table with four quadrants, where you'll rank your business’ strengths...