A strong base of loyal salon clients is a must, but you can’t stop there. Let’s talk about how to get new clients. 1. Craft an amazing guest experience The best way to attract new clients is something that is second nature to salon owners and stylists: be so amazing that your gue...
Toattract new clientsto your salon, be sure to ramp up any social marketing activities you may have included in yourmarketing plan. Assuming you’ve already set up a website and social media accounts, you’re ready to launch even more social activity–whether that be posting more often, run...
When it comes to your salon, the real heroes are your staff. They work tirelessly to represent your brand and build lasting relationships with your clients, mostly through in-person interactions. This need for human connection will never go away, and those relationships are crucial to th...
If you haven’t invested in a hair salon website, yet, one of the best things you can do for your business is to create one. A website acts as your salon’s online storefront—it’s an essential part of a strong online presence and gives your potential salon clients a place to: L...
In salon finder possible clients can find you easily: http://www.bestnails.com/registration Now you can win a gift box with your registration: http://www.bestnails.com/nail-teaser/1397-register-upload---get-a-nail-tech-gift-box STEP 3 - Channels - Facebook advertisement and other ...
✔️to get new clients over and over from existing, established clients with a one-time referral ✔️to not have to worry so much from week-to-week if you will bring in the income you need ✔️to be able to easily carry on a conversation on social media with potential clients...
Let Your Clients Be a Part of Something As humans, we like to belong, so don’t be afraid to “label” your clients. Whether these labels are based on visits, loyalty points, years as a client, etc., people like being part of groups that imply a superior level of status. Furthermore...
Be sure not to poach clients from your former employer. This can poison the water for you and even lead to legal action if you signed a noncompete agreement at your former job. Offer a free trial, new customer discount or work on spec to get in the door. Sometimes, you have to prove...
3. Invest time in your team Any good leader knows that their team is the heart of the business. If your salon staff aren’t happy, clients are going to be affected. Good employee management means making time to support the needs of your salon staff and help them get on with their job...
Investing in a professional nail salon website will help you draw in more clients. Today, people rely on the internet when looking for the right business, and your website will be their first impression of your nail salon, so it’s important to have one that’s professional and effective....