A strong base of loyal salon clients is a must, but you can’t stop there. Let’s talk about how to get new clients. 1. Craft an amazing guest experience The best way to attract new clients is something that is second nature to salon owners and stylists: be so amazing that your gue...
Standing out from the crowd and building client loyalty is key to growing a salon. Discover how to expand your client base and keep clients coming back.
Whether you’re new to the Insta craze, or already have 1000+ followers, you could be doing two very simple things to get more clients from your Instagram account. If you’re putting in the work to get more followers anyway you might as well maximize the results by converting more of th...
A thriving salon requires more than beautiful interiors and skilled stylists—it demands a well-structured business foundation that supports long-term growth. Strategic planning, understanding your market, and listening to clients create the infrastructure for sustained success in the competitive beauty ind...
Display a QR Code in the waiting area that gives clients access to your hair salon’s Wi-Fi details. Be sure to add a clear call-to-action (CTA) with each code, such as “Scan to book your next appointment” or “Love your new look? Scan here to tip your stylist.” This helps ...
Increase in customers: providing this service not only makes existing clients feel cared for, but they are more likely to recommend you to others. Referrals are one of the best ways to grow a business. Competitive advantage: becoming known for excellent client care sets you apart from your com...
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Book more clients with free scheduling software Learn more -/^ Streamline Operations: Motivate The labor versus sales report can help you identify peak hours and when your salon is most profitable. It compares labor costs to sales to help you identify team wins. You ...
Have you considered new ways to drive additional footfall and appointments? An example would be a low-cost option such as a donation-based tea bar or retailing pre-packaged food items; depending on your location this can give clients one more reason to stop in, and perhaps have a servi...
Customer loyalty is key to a successful aesthetics business. Learn how incentivizing referrals and offering cosmetic incentives can help you stand out.