The terms “icon” and “symbol” are often used interchangeably in logo design terminology. While they both generally refer to the same thing, an icon usually depicts a literal thing, whereas a symbol can be more of an abstract visualization of that thing. The Facebook messenger icon depicts...
Now it’s time to combine text with imagery. Consider the typeface this text will carry if your company name ever stands without your logo. If you decide on a wordmark or lettermark logo as opposed to a symbol, your font choice is even more crucial. Believe it or not, your font choic...
The Steps to Protecting Your Logo 1. Decide on Your Logo Concept The first step to getting a logo trademark is—as you might expect—to create your logo. Your logo design can be a shape, symbol, images, words, or a combination thereof. The most important factor is ensuring that your lo...
The symbol is an identifying element of your brand, and it can be abstract or literal. Think of the iconic Nike swoosh and Apple logo—an smoothed checkmark that’s abstract and an apple thatreferences the forbidden fruit. How and when to use combination logos ...
Ready to design your own logo? Start creating now. What is a logo? A logo is a branded design that functions as a symbol for a particular business, representing the essence of its purpose and personality. Just like the ubiquitous Nike swoosh or McDonald’s golden arches, your logo will...
Ready to design your own logo? Start creating now. What is a logo? A logo is a branded design that functions as a symbol for a particular business, representing the essence of its purpose and personality. Just like the ubiquitous Nike swoosh or McDonald’s golden arches, your logo will...
Nike What is brand repositioning? Simply put, brand repositioning is when a company or organization changes its strategic focus in order to better align with the needs and wants of its target audience. This can involve anything from tweaking the brand personality to undertaking a complete revamp ...
You could even play with interesting textures by using a stylized rooftop to draw customers in. Bakery Logo Ideas Cooking up something tasty can’t be done without the perfect logo to tell your story. Bakery logo ideas can utilize the trusty baking tools you use daily, like your rolling pin...
Understanding the Basics of Affordable Logo Design Effective logo design is not solely about aesthetic appeal; it’s about distilling the essence of a brand into a visual symbol that resonates with its target audience. Before delving into the realm of affordable logo design, it’s crucial to ...
In addition, consider browsing some of the following logo inspiration sites for more ideas. You’ll find that these websites offer great examples of various logo concepts and design trends that you can draw from. Namecheap Logo Maker Namecheap’s Visual Suite is packed with helpful branding res...